Introduction to Google Ads Certificate
Duration:
2.5 hours
Access:
Lifetime Access
Approved by:
CPD
Learning Type:
Cost:
$30.00
Why you should study with us
Google Ads Certificate Course
Google’s search engine is used to conduct billions of searches every day. Over 80 percent of shoppers search for a product or service online before making their final purchase, even if they intend to buy in-store. When taken together, these numbers mean that ignoring Google as a marketing channel comes at your own peril. Learning how to use Google Ads can help your brand expand its reach in a cost-effective way.
This course goes into detail about Google Ads to give you the tools you need to succeed. We begin by giving you a brief introduction to Google Ads, including a few key definitions you need to know. Next, we give you an in-depth review of keywords, so you can choose the best ones for your needs. Then we explain how to create an ad, ad group, and an ad campaign. Finally, we talk about the importance of monitoring your Google Ads progress.
You Will Learn:
- The definition of pay-per-click advertising and how it works
- Which keyword research tools are the best and what information they can provide you
- Tips on narrowing down a list of keywords to those that are relevant to your purposes
- What ad groups and ad campaigns are and how you can take advantage of them
- Which reports you can generate to make monitoring your Google Ads progress easy
Benefits of Taking This Course
- Learning how to write ad copy that reaches your target market and compels them to follow through on your call to action
- Understanding the importance of conducting thorough keyword research before creating an ad
- Learning more about digital marketing and its advantages over more traditional forms such as print or radio advertising
- Understanding what your ROI is, why it is important to your marketing campaign, and how calculating it is easy when you use Google Ads
- Understanding why you should connect your Google Ads account to your Analytics account before posting any ads
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Introduction to Google Ads Certificate
on 21st November 2024
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 4 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 4 modules there is a multiple choice test. The questions will be on a range of topics found within the 4 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
Once you have completed your test you can log in to your account and download/print your certificate any time you need it. If you would prefer us to post you a certificate to a UK address, there will be an admin charge of £10 (certificates sent internationally may cost more).
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 2.5 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
An enjoyable and informative course, with clear, digestible amounts of information. The worksheets help with understanding and remembering everything, and the whole course is well presented and easy to follow.
Being an online course it allowed me to work at my own pace, and with simple instructions to navigate through the modules, back tracking and repeating ones if I felt I needed too. I was also able to download and print off documents of information for my own files, so if I need to refer back to them I can.
I’d rate it as 10/10, and am looking at the next Level already!
Natasha Davy
After being in recruitment for three years, this was an amazing course to remind me all the things that I may have let slip it also encouraged me to sharpen up my recruitment practices and I feel rejuvenated in my approach to recruitment with both clients and candidates.
Through the help of this course I feel that I can actively, proactively and effectively target both clients and candidates to achieve my target orientated goals.
Shaun Paskin
I have really enjoyed doing this course because I could do it in my own time and there is loads of information and downloads to help.
Sharon Hart
Great course, lots of really good information which I could take my time over reading and making notes. I could then understand and learn through the content. It has definitely already helped my teaching and will continue to be a source of reference.
Harriet More
The course was very easy to navigate and very informative. I have gained so much information from this course - it is amazing to know I have learnt so much from this and it is even better that you can do it in your own time and no one pushing you.
Shaun Mulryne
As a teacher I have experienced working with children with a range of learning and physical abilities. This course helped consolidate my knowledge and understanding gained during my 12 years of teaching and working with SEN children. It also added knowledge about the various diagnoses and categories and how to recognise them to support children’s learning.
I found the course easy to navigate, informative and I enjoyed the learning experience. In the future it will help me to think of the children in my care and how best to support their learning needs to achieve the best they can. I hope to someday specialise in working with children with SEN.
Rebecca Dobson
Duration:
2.5 hours
Access:
Lifetime Access
Approved by:
CPD
Learning Type:
Cost:
$30.00
Google Ads Certificate Course
Google’s search engine is used to conduct billions of searches every day. Over 80 percent of shoppers search for a product or service online before making their final purchase, even if they intend to buy in-store. When taken together, these numbers mean that ignoring Google as a marketing channel comes at your own peril. Learning how to use Google Ads can help your brand expand its reach in a cost-effective way.
This course goes into detail about Google Ads to give you the tools you need to succeed. We begin by giving you a brief introduction to Google Ads, including a few key definitions you need to know. Next, we give you an in-depth review of keywords, so you can choose the best ones for your needs. Then we explain how to create an ad, ad group, and an ad campaign. Finally, we talk about the importance of monitoring your Google Ads progress.
You Will Learn:
- The definition of pay-per-click advertising and how it works
- Which keyword research tools are the best and what information they can provide you
- Tips on narrowing down a list of keywords to those that are relevant to your purposes
- What ad groups and ad campaigns are and how you can take advantage of them
- Which reports you can generate to make monitoring your Google Ads progress easy
Benefits of Taking This Course
- Learning how to write ad copy that reaches your target market and compels them to follow through on your call to action
- Understanding the importance of conducting thorough keyword research before creating an ad
- Learning more about digital marketing and its advantages over more traditional forms such as print or radio advertising
- Understanding what your ROI is, why it is important to your marketing campaign, and how calculating it is easy when you use Google Ads
- Understanding why you should connect your Google Ads account to your Analytics account before posting any ads
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Introduction to Google Ads Certificate
on 21st November 2024
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 4 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 4 modules there is a multiple choice test. The questions will be on a range of topics found within the 4 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
Once you have completed your test you can log in to your account and download/print your certificate any time you need it. If you would prefer us to post you a certificate to a UK address, there will be an admin charge of £10 (certificates sent internationally may cost more).
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 2.5 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
An enjoyable and informative course, with clear, digestible amounts of information. The worksheets help with understanding and remembering everything, and the whole course is well presented and easy to follow.
Being an online course it allowed me to work at my own pace, and with simple instructions to navigate through the modules, back tracking and repeating ones if I felt I needed too. I was also able to download and print off documents of information for my own files, so if I need to refer back to them I can.
I’d rate it as 10/10, and am looking at the next Level already!
Natasha Davy
After being in recruitment for three years, this was an amazing course to remind me all the things that I may have let slip it also encouraged me to sharpen up my recruitment practices and I feel rejuvenated in my approach to recruitment with both clients and candidates.
Through the help of this course I feel that I can actively, proactively and effectively target both clients and candidates to achieve my target orientated goals.
Shaun Paskin
I have really enjoyed doing this course because I could do it in my own time and there is loads of information and downloads to help.
Sharon Hart
Great course, lots of really good information which I could take my time over reading and making notes. I could then understand and learn through the content. It has definitely already helped my teaching and will continue to be a source of reference.
Harriet More
The course was very easy to navigate and very informative. I have gained so much information from this course - it is amazing to know I have learnt so much from this and it is even better that you can do it in your own time and no one pushing you.
Shaun Mulryne
As a teacher I have experienced working with children with a range of learning and physical abilities. This course helped consolidate my knowledge and understanding gained during my 12 years of teaching and working with SEN children. It also added knowledge about the various diagnoses and categories and how to recognise them to support children’s learning.
I found the course easy to navigate, informative and I enjoyed the learning experience. In the future it will help me to think of the children in my care and how best to support their learning needs to achieve the best they can. I hope to someday specialise in working with children with SEN.
Rebecca Dobson
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