Introduction to Google Ads Certificate
Duration:
2.5 hours
Access:
Lifetime Access
Approved by:
CPD
Learning Type:
Cost:
$36.00
Why you should study with us
Google Ads Certificate Course
Google’s search engine is used to conduct billions of searches every day. Over 80 percent of shoppers search for a product or service online before making their final purchase, even if they intend to buy in-store. When taken together, these numbers mean that ignoring Google as a marketing channel comes at your own peril. Learning how to use Google Ads can help your brand expand its reach in a cost-effective way.
This course goes into detail about Google Ads to give you the tools you need to succeed. We begin by giving you a brief introduction to Google Ads, including a few key definitions you need to know. Next, we give you an in-depth review of keywords, so you can choose the best ones for your needs. Then we explain how to create an ad, ad group, and an ad campaign. Finally, we talk about the importance of monitoring your Google Ads progress.
You Will Learn:
- The definition of pay-per-click advertising and how it works
- Which keyword research tools are the best and what information they can provide you
- Tips on narrowing down a list of keywords to those that are relevant to your purposes
- What ad groups and ad campaigns are and how you can take advantage of them
- Which reports you can generate to make monitoring your Google Ads progress easy
Benefits of Taking This Course
- Learning how to write ad copy that reaches your target market and compels them to follow through on your call to action
- Understanding the importance of conducting thorough keyword research before creating an ad
- Learning more about digital marketing and its advantages over more traditional forms such as print or radio advertising
- Understanding what your ROI is, why it is important to your marketing campaign, and how calculating it is easy when you use Google Ads
- Understanding why you should connect your Google Ads account to your Analytics account before posting any ads
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Introduction to Google Ads Certificate
on 21st November 2024
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 4 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 4 modules there is a multiple choice test. The questions will be on a range of topics found within the 4 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
Once you have completed your test you can log in to your account and download/print your certificate any time you need it. If you would prefer us to post you a certificate to a UK address, there will be an admin charge of £10 (certificates sent internationally may cost more).
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 2.5 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
I was desperate to get out of my current job but didn't quite have the right skills to move on to another job. I am so glad I chose this course as it has allowed me to gain much needed skills and opened many doors in my career development.
Saffron Gee
Enrolled in Legal Secretary Diploma course and absolutely love it! The course is well laid out, easy to follow at any pace and is full of information that is fit for the purpose. I can fit learning around my work and family life. I wish I had started sooner!
Rachida Zahouani
I found this course most interesting. Having been a Receptionist in various industries over the years, and learning more at each location, this course helped focus my thoughts 'back to basics' and made me rethink some of the things I'd learnt. Very helpful, very concise, informative and uncomplicated.
It also gave great insights into the different kind of Reception work which can be so varied. I have been put forward for a Doctors Receptionist vacancy, a 'trade' I haven't ventured into yet, and will take what I have learnt from the course to the interview and hopefully it will stand me in good stead.
Maggie Jones
Having just completed the Dyslexia Diploma in a few days I can honestly say I now have a much better knowledge of the condition and it gave me so much detail and information to learn in order to use in my teaching job. Very clear and easy to follow with great assessments at the end of each module. Also the multiple choice exam covered all of the important points I had learnt. Highly recommend this diploma. The fact I could study this online in my own time was a huge positive. I look forward to further study more diplomas related.
Carly Dawson
When I first started, I was quite anxious, but after seeing the course layout, it was very simple, effective and most important, engaging.
I especially liked the fact you don't become overwhelmed by the courses quantity of modules, and in the end you have to answer a certain amount of questions within a certain time limit. Every module's layout is very clean, fresh and comprehensive when it comes to its explanation.
If there was any part of the course I was unsure of, I would seek help from the advisors via the online chat and I could say they have been very friendly and helpful.
I'm glad I have taken this course through New Skills ACADEMY and I intend to undertake other courses by them.
Mohammed Hussain
This course thoroughly improved my knowledge of Microsoft Outlook. I found the modules on meetings, appointments and tasks the most informative. I’m sure these will all have a direct impact on my day to day working life.
If you do not already have a basic understanding of Outlook then the first few modules in particular will be very helpful to you as they cover the fundamentals extremely well.
There is also more advanced options for those who are at that level.
The course is very easy to follow, the tutorial videos are extremely well put together and you can learn at your own pace.
Jordan Grierson
Duration:
2.5 hours
Access:
Lifetime Access
Approved by:
CPD
Learning Type:
Cost:
$36.00
Google Ads Certificate Course
Google’s search engine is used to conduct billions of searches every day. Over 80 percent of shoppers search for a product or service online before making their final purchase, even if they intend to buy in-store. When taken together, these numbers mean that ignoring Google as a marketing channel comes at your own peril. Learning how to use Google Ads can help your brand expand its reach in a cost-effective way.
This course goes into detail about Google Ads to give you the tools you need to succeed. We begin by giving you a brief introduction to Google Ads, including a few key definitions you need to know. Next, we give you an in-depth review of keywords, so you can choose the best ones for your needs. Then we explain how to create an ad, ad group, and an ad campaign. Finally, we talk about the importance of monitoring your Google Ads progress.
You Will Learn:
- The definition of pay-per-click advertising and how it works
- Which keyword research tools are the best and what information they can provide you
- Tips on narrowing down a list of keywords to those that are relevant to your purposes
- What ad groups and ad campaigns are and how you can take advantage of them
- Which reports you can generate to make monitoring your Google Ads progress easy
Benefits of Taking This Course
- Learning how to write ad copy that reaches your target market and compels them to follow through on your call to action
- Understanding the importance of conducting thorough keyword research before creating an ad
- Learning more about digital marketing and its advantages over more traditional forms such as print or radio advertising
- Understanding what your ROI is, why it is important to your marketing campaign, and how calculating it is easy when you use Google Ads
- Understanding why you should connect your Google Ads account to your Analytics account before posting any ads
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Introduction to Google Ads Certificate
on 21st November 2024
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 4 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 4 modules there is a multiple choice test. The questions will be on a range of topics found within the 4 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
Once you have completed your test you can log in to your account and download/print your certificate any time you need it. If you would prefer us to post you a certificate to a UK address, there will be an admin charge of £10 (certificates sent internationally may cost more).
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 2.5 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
I was desperate to get out of my current job but didn't quite have the right skills to move on to another job. I am so glad I chose this course as it has allowed me to gain much needed skills and opened many doors in my career development.
Saffron Gee
Enrolled in Legal Secretary Diploma course and absolutely love it! The course is well laid out, easy to follow at any pace and is full of information that is fit for the purpose. I can fit learning around my work and family life. I wish I had started sooner!
Rachida Zahouani
I found this course most interesting. Having been a Receptionist in various industries over the years, and learning more at each location, this course helped focus my thoughts 'back to basics' and made me rethink some of the things I'd learnt. Very helpful, very concise, informative and uncomplicated.
It also gave great insights into the different kind of Reception work which can be so varied. I have been put forward for a Doctors Receptionist vacancy, a 'trade' I haven't ventured into yet, and will take what I have learnt from the course to the interview and hopefully it will stand me in good stead.
Maggie Jones
Having just completed the Dyslexia Diploma in a few days I can honestly say I now have a much better knowledge of the condition and it gave me so much detail and information to learn in order to use in my teaching job. Very clear and easy to follow with great assessments at the end of each module. Also the multiple choice exam covered all of the important points I had learnt. Highly recommend this diploma. The fact I could study this online in my own time was a huge positive. I look forward to further study more diplomas related.
Carly Dawson
When I first started, I was quite anxious, but after seeing the course layout, it was very simple, effective and most important, engaging.
I especially liked the fact you don't become overwhelmed by the courses quantity of modules, and in the end you have to answer a certain amount of questions within a certain time limit. Every module's layout is very clean, fresh and comprehensive when it comes to its explanation.
If there was any part of the course I was unsure of, I would seek help from the advisors via the online chat and I could say they have been very friendly and helpful.
I'm glad I have taken this course through New Skills ACADEMY and I intend to undertake other courses by them.
Mohammed Hussain
This course thoroughly improved my knowledge of Microsoft Outlook. I found the modules on meetings, appointments and tasks the most informative. I’m sure these will all have a direct impact on my day to day working life.
If you do not already have a basic understanding of Outlook then the first few modules in particular will be very helpful to you as they cover the fundamentals extremely well.
There is also more advanced options for those who are at that level.
The course is very easy to follow, the tutorial videos are extremely well put together and you can learn at your own pace.
Jordan Grierson
Why you should study with us
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What our students say about us...
I am a doctor. This course is well organized, covering all areas of CBT. The videos and practical tips are very helpful. All the modules are arranged with good explanations and examples. Also each module consists of quick test and assignment which enables you to gain knowledge. Finally I would like to thank the New Skills Academy team.
Dr. M. Arshad
Wow what an incredible insight for the start of anyone's journey in property. This course gives you so much information and there are tests and questions on each of the modules. The course is very easy to follow and well laid out. You can actually make notes on the pages of each module using the notes tab! I am very excited to say that I passed and I only spent one week on this course. I will print all the PDF information and keep it in a file with my certificate. I feel very confident for my future plans now I have completed this course.
Nichola Anderson
It was an eye opening course that was flexible and easy to access. I was able to complete it from the comfort of my own home whilst also having the tasks to complete which enabled me to check my knowledge. I know feel much more confident in my field of work and really enjoyed doing it.
Ellie Clarke
Excellent course, well explained and easy to understand. The course can be done at my own pace and is available on various devices. The layout of the course was excellent and the notes options is very good. The content is perfect and well structured, making it easy to understand and follow. I will definitely be taking more courses in the future.
Luis Costa
This is a great course for any level of knowledge. Very easy to navigate, great practical tasks and explanations are very clear. You can revise any module with no problem. The test wasn’t too hard if you completed every module. It may be handy to make some notes before you start. Overall I'm very happy with my choice. Thank you New skills for my New skills :)
Julia Bobkova
The course was clearly set out with helpful end of week tests which built my knowledge. Being dyslexic I found the course was set out in an easy to understand way. I was able to pass the test on my first attempt. The downloaded pdf are a useful resource that you can keep forever. Looking forward to the next course
Ross Dunsten
I found this course incredibly useful, as it provided me with practical knowledge which I can implement in my role as a Support Worker. The videos were clear and concise, and the downloadable worksheets reinforced what I had learned as I was able to put pen to paper. Overall, a fantastic course for a great price! I am looking forward to taking on my next one.
Teleisha Harley
This course is a great way to brush up on my rusty excel skills, I recommend this course to anyone looking for something to do during lockdown, it's easy to use and talks you through each stage step by step. It has given me the confidence I need to further my career.
Georgia Darke
