Converting Leads into Sales Certificate
Why you should study with us
Converting Leads into Sales Certificate Course
The entire sales landscape has changed dramatically in the last decade. As a result, businesses are seeking new strategies and shifting sales models: pushing for streamlined internal sales processes which require significant changes to roles, skills, technology and organisational structure. Businesses, and individuals, that learn to thrive in this rapidly changing and dynamic environment can grasp the huge opportunity to dynamically respond to changing customer requirements. Customer centric and internally aligned sales and service models lead the way for a new approach to selling, which genuinely supports customers to purchase products aligned to their needs - increasing trust, loyalty and revenue.
This course has been designed for sales staff at all levels to help you understand, respond and thrive under modern and dynamic sales models. The course covers key concepts vital to understanding and implementing processes which drive competitor advantage and increase market share. The information presented is supported by practical examples, templates and opportunities to develop and practice the skills, aptitudes and concepts needed to successfully sell to today’s savvy consumer in saturated global markets. The skills, tools and knowledge contained in this course will take you through the essential knowledge, psychology, practical steps and personal development needed to optimise your sales opportunities and convert leads into sales. Worksheets, quizzes, tests and interactive exercises are provided to reinforce and aid your learning.
What you will learn:
- How sales and service roles have changed and the immense opportunities this presents
- How to support and manage internet savvy and highly informed modern consumers
- Why sales people need to reframe products and services as solutions to customer problems
- How to use effective questioning to qualify leads and gather vital information about needs
- How to direct the buying journey and successfully input at each stage
- Simple techniques for resolving objections and ensuring the prospect is ready to close
- How and why gaining trust is so vital under the influence of social media
- The concepts of lead scoring and how it is used to optimise effort and maximise profitability
Benefits of taking this course:
- Feel more confident understanding the psychology, emotions and behaviours of customers
- Learn how to effectively position appropriate products to upsell and cross-sell
- Discover how to maintain confident communication when dealing with difficult customers
- Acquire practical methods to build trust and develop productive relationships
- Eliminate the fear of asking for commitment and getting sales
- Develop call structure and customisable templates for multiple correspondence types
- Enhance and optimise linguistic and conversational skills to aid clear communication
Taking this course will empower individuals and organisations to respond effectively to change and implement dynamic customer-centric sales processes which are ethical, effective and highly profitable.
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
- Learn how sales and service roles have changed and the new opportunities this presents for business
- Understand the relationship between service, selling and upselling.
- Investigate the benefits of a change in mind-set to step into the new roles
- Get to grips with the new reality of informed customers and how this impacts business processes
- Understand the importance of reframing products and services as solutions to customer problems
- Learn how to use effective questioning to qualify leads and gather vital information about needs
- Comprehend the differences between upselling and cross-selling with strategies for their effective use
- Discover how to direct the buying journey and how to successfully input at each stage
- Understand the drivers and differences in customer personalities and buying behaviours
- Learn how to analyse customer behaviours and interpret actions to reveal patterns and styles
- Discover how to maintain confident communication when dealing with difficult customers
- Uncover the crucial significance of establishing trust in customer relationships
- Understand the concept of lead scoring and how it should be used to prioritise your sales efforts
- Learn why we avoid asking for commitment and discover how to overcome fears and ask for sales
- Uncover the main reasons cold calling fails and learn how to do it effectively
- Introduce structure and customisable templates for emails and telephone calls
- Enhance and optimise telephone and conversational skills to aid clear communication
- Improve telephone etiquette and expand customer rapport development using the telephone
- Learn about the key areas in which business should focus sales change management efforts
- Review the changing scope of sales roles within business organisations
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Converting Leads into Sales Certificate
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 5 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 5 modules there is a multiple choice test. The questions will be on a range of topics found within the 5 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 9 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
I’m currently studying the cupcake making & baking course and it is amazing so far. I’m really enjoying it and it has so much helpful information.
It covers everything you need to know and is actually enjoyable reading… I am very pleased I enrolled I would definitely recommend…I’m a mum of 3 aged 5, 2, and 1 and time is challenging most days but this course provides enough time so I can juggle both.
I am excited to start my next module. the course is also worth the non-discounted price. I will be doing more courses after this one.
Nikki Hudson
I personally loved this course because I'm planning my own wedding for 2018 but wanted to know so much more about the topic. I found out so much more than my own personal knowledge and walked away feeling much more confident with small details I would have never even thought about.
I would recommend this course to anyone planning their wedding, or helping a friend plan their wedding or wanting to start their own wedding planning business - each module is so informative that you don't feel that you haven't learned all that you need to know to hit the floor running.
There are 24 modules to complete in this course and each module is so helpful and easy to understand, I was not left with one question due to how full of detail and how well presented the module and course is. Definitely give this course a go to broaden your qualifications and knowledge!
Thank you
Fiona Requadt
I found this course very useful. It covers the all categories of cleaning and goes in to great detail without being overwhelming. Its a clean and easy to use step by step interface that glides you through the modules. If you want to take more time and revise in your own time without access to the internet, the PDF viewer and print functions are a great feature. This course has helped me gain the new knowledge of this industry and will be the first step towards a great career. There is certainly more than meets the eye when it comes to cleaning and I have an even bigger appreciation for an industry which is vital to millions and widely under appreciated. Thank you British Cleaning Certificate for the excellent service!
Mike Satchell
Sophie Mellor
Was really nice to be able to sit through an online course and fly through it.
This is because my learning styles are predominantly read/write and/or kinaesthetic so being in a classroom listening to teachers is often mind numbing and other students tend to hold me back. This course was great for allowing me to work through at my own pace.
It was also great value for money and although I didn't need to request for student support, all confirmation emails came through quickly and efficiently so I am overall pleased with the service.
Good job New Skills Academy, looking forward to learning with you more in the future.
Christian Roach
I have really enjoyed doing the receptionist course online and I recommend anyone that wants to improve in whatever qualifications they wish to progress in to do it on New Skills Academy. It is very helpful and I have learnt a lot - My family members couldn’t believe how much I have progressed and they have actually said that they will probably do the courses online themselves. I will definitely finish the courses that I still have on here, and maybe do more courses in the future as I have learned a lot and I am willing to learn more as the resources you have on here are brilliant.
Kaoutar Benabdejlil
Converting Leads into Sales Certificate Course
The entire sales landscape has changed dramatically in the last decade. As a result, businesses are seeking new strategies and shifting sales models: pushing for streamlined internal sales processes which require significant changes to roles, skills, technology and organisational structure. Businesses, and individuals, that learn to thrive in this rapidly changing and dynamic environment can grasp the huge opportunity to dynamically respond to changing customer requirements. Customer centric and internally aligned sales and service models lead the way for a new approach to selling, which genuinely supports customers to purchase products aligned to their needs - increasing trust, loyalty and revenue.
This course has been designed for sales staff at all levels to help you understand, respond and thrive under modern and dynamic sales models. The course covers key concepts vital to understanding and implementing processes which drive competitor advantage and increase market share. The information presented is supported by practical examples, templates and opportunities to develop and practice the skills, aptitudes and concepts needed to successfully sell to today’s savvy consumer in saturated global markets. The skills, tools and knowledge contained in this course will take you through the essential knowledge, psychology, practical steps and personal development needed to optimise your sales opportunities and convert leads into sales. Worksheets, quizzes, tests and interactive exercises are provided to reinforce and aid your learning.
What you will learn:
- How sales and service roles have changed and the immense opportunities this presents
- How to support and manage internet savvy and highly informed modern consumers
- Why sales people need to reframe products and services as solutions to customer problems
- How to use effective questioning to qualify leads and gather vital information about needs
- How to direct the buying journey and successfully input at each stage
- Simple techniques for resolving objections and ensuring the prospect is ready to close
- How and why gaining trust is so vital under the influence of social media
- The concepts of lead scoring and how it is used to optimise effort and maximise profitability
Benefits of taking this course:
- Feel more confident understanding the psychology, emotions and behaviours of customers
- Learn how to effectively position appropriate products to upsell and cross-sell
- Discover how to maintain confident communication when dealing with difficult customers
- Acquire practical methods to build trust and develop productive relationships
- Eliminate the fear of asking for commitment and getting sales
- Develop call structure and customisable templates for multiple correspondence types
- Enhance and optimise linguistic and conversational skills to aid clear communication
Taking this course will empower individuals and organisations to respond effectively to change and implement dynamic customer-centric sales processes which are ethical, effective and highly profitable.
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
- Learn how sales and service roles have changed and the new opportunities this presents for business
- Understand the relationship between service, selling and upselling.
- Investigate the benefits of a change in mind-set to step into the new roles
- Get to grips with the new reality of informed customers and how this impacts business processes
- Understand the importance of reframing products and services as solutions to customer problems
- Learn how to use effective questioning to qualify leads and gather vital information about needs
- Comprehend the differences between upselling and cross-selling with strategies for their effective use
- Discover how to direct the buying journey and how to successfully input at each stage
- Understand the drivers and differences in customer personalities and buying behaviours
- Learn how to analyse customer behaviours and interpret actions to reveal patterns and styles
- Discover how to maintain confident communication when dealing with difficult customers
- Uncover the crucial significance of establishing trust in customer relationships
- Understand the concept of lead scoring and how it should be used to prioritise your sales efforts
- Learn why we avoid asking for commitment and discover how to overcome fears and ask for sales
- Uncover the main reasons cold calling fails and learn how to do it effectively
- Introduce structure and customisable templates for emails and telephone calls
- Enhance and optimise telephone and conversational skills to aid clear communication
- Improve telephone etiquette and expand customer rapport development using the telephone
- Learn about the key areas in which business should focus sales change management efforts
- Review the changing scope of sales roles within business organisations
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Converting Leads into Sales Certificate
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 5 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 5 modules there is a multiple choice test. The questions will be on a range of topics found within the 5 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 9 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
I’m currently studying the cupcake making & baking course and it is amazing so far. I’m really enjoying it and it has so much helpful information.
It covers everything you need to know and is actually enjoyable reading… I am very pleased I enrolled I would definitely recommend…I’m a mum of 3 aged 5, 2, and 1 and time is challenging most days but this course provides enough time so I can juggle both.
I am excited to start my next module. the course is also worth the non-discounted price. I will be doing more courses after this one.
Nikki Hudson
I personally loved this course because I'm planning my own wedding for 2018 but wanted to know so much more about the topic. I found out so much more than my own personal knowledge and walked away feeling much more confident with small details I would have never even thought about.
I would recommend this course to anyone planning their wedding, or helping a friend plan their wedding or wanting to start their own wedding planning business - each module is so informative that you don't feel that you haven't learned all that you need to know to hit the floor running.
There are 24 modules to complete in this course and each module is so helpful and easy to understand, I was not left with one question due to how full of detail and how well presented the module and course is. Definitely give this course a go to broaden your qualifications and knowledge!
Thank you
Fiona Requadt
I found this course very useful. It covers the all categories of cleaning and goes in to great detail without being overwhelming. Its a clean and easy to use step by step interface that glides you through the modules. If you want to take more time and revise in your own time without access to the internet, the PDF viewer and print functions are a great feature. This course has helped me gain the new knowledge of this industry and will be the first step towards a great career. There is certainly more than meets the eye when it comes to cleaning and I have an even bigger appreciation for an industry which is vital to millions and widely under appreciated. Thank you British Cleaning Certificate for the excellent service!
Mike Satchell
Sophie Mellor
Was really nice to be able to sit through an online course and fly through it.
This is because my learning styles are predominantly read/write and/or kinaesthetic so being in a classroom listening to teachers is often mind numbing and other students tend to hold me back. This course was great for allowing me to work through at my own pace.
It was also great value for money and although I didn't need to request for student support, all confirmation emails came through quickly and efficiently so I am overall pleased with the service.
Good job New Skills Academy, looking forward to learning with you more in the future.
Christian Roach
I have really enjoyed doing the receptionist course online and I recommend anyone that wants to improve in whatever qualifications they wish to progress in to do it on New Skills Academy. It is very helpful and I have learnt a lot - My family members couldn’t believe how much I have progressed and they have actually said that they will probably do the courses online themselves. I will definitely finish the courses that I still have on here, and maybe do more courses in the future as I have learned a lot and I am willing to learn more as the resources you have on here are brilliant.
Kaoutar Benabdejlil
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This is a great course for any level of knowledge. Very easy to navigate, great practical tasks and explanations are very clear. You can revise any module with no problem. The test wasn’t too hard if you completed every module. It may be handy to make some notes before you start. Overall I'm very happy with my choice. Thank you New skills for my New skills :)
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I took up this course initially to help me with my own dog, but found that as I worked through the material I actually started thinking that this could be something that I could use to make a second income. From start to finish I found the course engaging and interesting. I am now doing another dog related course and am experiencing the same level of enjoyment. I would recommend New Skills Academy without hesitation.
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Marva Hudson
Very interesting and helpful course. I ve learned a lot of interesting things about make up and the tutorials were very helpful and easy to understand. I really reccomend this course for everyone who is passionate about make up and wish to develop their skills and make a career from their hobby.
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