Is the Customer Always Right Certificate
Why you should study with us
Is the Customer Always Right? Course
While customers are undoubtedly the most important asset of any business, the question remains if consumers are indeed always right. Coined by Harrod Gordon in 1909, ‘the customer is always right’ is an old and widely accepted adage in the world of business. However, as crucial as customer satisfaction is and as important as customers are to business success, there are times and situations where consumers are not always right. In fact, blindly following the assumption that consumers are always right can lead to adverse implications. The video course on ‘Is the Consumer Always Right?’ discusses and debates both sides of the coin and helps you decide on the best ways to resolve situations at work.
The course topics cover:
- Why customers are invaluable to the growth and development of your business and how to treat your customers well
- The benefits of treating your customers with attention and respect and how it helps
- Learning to identify situations where the consumer may not always be right and how to differentiate between the legitimacy of the complaint and poor customer service
- How to weigh the pros and cons of the situation and include important considerations
- How blindly favouring the consumer can lower the morale of your employees
- Useful strategies and tips that you can use when you find that a consumer is not right
- How to determine if you can resolve the situation or if you should let the consumer go
Benefits of studying the course include:
- You will be able to evaluate a situation by gathering details
- You become aware of the importance of customers and why you should offer reliable customer service
- You are better placed to back up employees when a consumer is abusive or abrasive
- You learn how to differentiate between solid customers who are worth retaining and others that you can let go
- You learn how to manage difficult consumers and regulate your body language in stressful situations
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Is the Customer Always Right Certificate
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 5 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 5 modules there is a multiple choice test. The questions will be on a range of topics found within the 5 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 3 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
This course was excellent, detailed and enjoyable. It gave me lots of information and helped me develop my skills and knowledge to assist facilitate learning of students that have special educational needs. It outlined the main conditions that fall into the categories of SEN and a detailed explanation of them.
This course also gave me lots of ideas on how to assist learners and the confidence of how to develop my teaching resources. It also highlighted the relevant legislation covering special educational needs and gave me important information regarding the roles and responsibilities of the SENCO and the teacher in supporting learners.
I now feel more confident that I will be able to support these students better.
Emma Louise Dalton
Absolutely amazing course.. I had so much fun learning with New Skills Academy. This course was so informative, set out really well and I learned so much. It was great that with two young children under 3, I still managed to learn and pass my course that I’m so happy about.
Also fantastic that for a small fee I am having my certificate sent out to me which is a great option for me. All that’s left for me to do now is practice practice and practice. New Skills Academy have given me the confidence to start my venture as a Face Painter. Thank you so much. Amy xx
Amy Hewson
I was pleased to find the course I wanted at such a reasonable price. The system is really easy to use and the information given is clear and precise.
I like the fact you can print each module as I like to make hand written notes when studying. The course has provided me with a better understanding of the construction industry, even with all the reading it kept me interested throughout.
The customer service was prompt and very helpful, and I love that you can take your own time in completing the course.
I look forward to completing new courses in the future, Thank You!
Samantha Norman
After much searching, I stumbled across this online course which sounded perfect for what I wanted and was available at a very affordable cost. This is the first time I have taken an online course, so wasn’t sure what to expect or if my money was going to be well spent.
The course is great, it was very easy to follow with simple, clear instructions and the additional use of video demonstrations that I found extremely helpful. It was handy to be able to print off all the course modules to keep for future reference and nice to receive a certificate upon completion.
Whilst I will probably never have a career as nail technician, I have gained what I wanted from this course, lots of knowledge and new confidence to do manicures/pedicures on both myself, friends & family.
Janice Waterman
WOW, I really learned so much more than I thought I would, this is an amazing course with useful insights and guidance. It was really well laid out, user friendly and a joy to participate in, even if you don’t want to start a business.
Any animal lover or owner would benefit from taking this course, as it covers so many aspects, from simple ways to handle a variety of different types of pets, grooming feeding and first aid as well.
It’s absolutely brilliant, I feel that I am now ready and prepared to start on my new journey. Thank you!
Loraine Simpson
I have just completed the ADHD Diploma.
I found the course extremely interesting and informative, especially for parents with children who have ADHD or people who work with children with the condition. It has changed my perspective on the condition a lot. I have therefore recommended this course to others.
The course was very well structured and easy to navigate. The wording used was simple to understand yet effective. The test was multiple choice which I liked and you are able to access your certificate straight after successful completion of the test which I thought was great.
I will definitely be purchasing another course from New Skills Academy.
Melissa Birch
Is the Customer Always Right? Course
While customers are undoubtedly the most important asset of any business, the question remains if consumers are indeed always right. Coined by Harrod Gordon in 1909, ‘the customer is always right’ is an old and widely accepted adage in the world of business. However, as crucial as customer satisfaction is and as important as customers are to business success, there are times and situations where consumers are not always right. In fact, blindly following the assumption that consumers are always right can lead to adverse implications. The video course on ‘Is the Consumer Always Right?’ discusses and debates both sides of the coin and helps you decide on the best ways to resolve situations at work.
The course topics cover:
- Why customers are invaluable to the growth and development of your business and how to treat your customers well
- The benefits of treating your customers with attention and respect and how it helps
- Learning to identify situations where the consumer may not always be right and how to differentiate between the legitimacy of the complaint and poor customer service
- How to weigh the pros and cons of the situation and include important considerations
- How blindly favouring the consumer can lower the morale of your employees
- Useful strategies and tips that you can use when you find that a consumer is not right
- How to determine if you can resolve the situation or if you should let the consumer go
Benefits of studying the course include:
- You will be able to evaluate a situation by gathering details
- You become aware of the importance of customers and why you should offer reliable customer service
- You are better placed to back up employees when a consumer is abusive or abrasive
- You learn how to differentiate between solid customers who are worth retaining and others that you can let go
- You learn how to manage difficult consumers and regulate your body language in stressful situations
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Is the Customer Always Right Certificate
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 5 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 5 modules there is a multiple choice test. The questions will be on a range of topics found within the 5 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 3 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
This course was excellent, detailed and enjoyable. It gave me lots of information and helped me develop my skills and knowledge to assist facilitate learning of students that have special educational needs. It outlined the main conditions that fall into the categories of SEN and a detailed explanation of them.
This course also gave me lots of ideas on how to assist learners and the confidence of how to develop my teaching resources. It also highlighted the relevant legislation covering special educational needs and gave me important information regarding the roles and responsibilities of the SENCO and the teacher in supporting learners.
I now feel more confident that I will be able to support these students better.
Emma Louise Dalton
Absolutely amazing course.. I had so much fun learning with New Skills Academy. This course was so informative, set out really well and I learned so much. It was great that with two young children under 3, I still managed to learn and pass my course that I’m so happy about.
Also fantastic that for a small fee I am having my certificate sent out to me which is a great option for me. All that’s left for me to do now is practice practice and practice. New Skills Academy have given me the confidence to start my venture as a Face Painter. Thank you so much. Amy xx
Amy Hewson
I was pleased to find the course I wanted at such a reasonable price. The system is really easy to use and the information given is clear and precise.
I like the fact you can print each module as I like to make hand written notes when studying. The course has provided me with a better understanding of the construction industry, even with all the reading it kept me interested throughout.
The customer service was prompt and very helpful, and I love that you can take your own time in completing the course.
I look forward to completing new courses in the future, Thank You!
Samantha Norman
After much searching, I stumbled across this online course which sounded perfect for what I wanted and was available at a very affordable cost. This is the first time I have taken an online course, so wasn’t sure what to expect or if my money was going to be well spent.
The course is great, it was very easy to follow with simple, clear instructions and the additional use of video demonstrations that I found extremely helpful. It was handy to be able to print off all the course modules to keep for future reference and nice to receive a certificate upon completion.
Whilst I will probably never have a career as nail technician, I have gained what I wanted from this course, lots of knowledge and new confidence to do manicures/pedicures on both myself, friends & family.
Janice Waterman
WOW, I really learned so much more than I thought I would, this is an amazing course with useful insights and guidance. It was really well laid out, user friendly and a joy to participate in, even if you don’t want to start a business.
Any animal lover or owner would benefit from taking this course, as it covers so many aspects, from simple ways to handle a variety of different types of pets, grooming feeding and first aid as well.
It’s absolutely brilliant, I feel that I am now ready and prepared to start on my new journey. Thank you!
Loraine Simpson
I have just completed the ADHD Diploma.
I found the course extremely interesting and informative, especially for parents with children who have ADHD or people who work with children with the condition. It has changed my perspective on the condition a lot. I have therefore recommended this course to others.
The course was very well structured and easy to navigate. The wording used was simple to understand yet effective. The test was multiple choice which I liked and you are able to access your certificate straight after successful completion of the test which I thought was great.
I will definitely be purchasing another course from New Skills Academy.
Melissa Birch
Why you should study with us
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RRP
$100
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This is a great course for any level of knowledge. Very easy to navigate, great practical tasks and explanations are very clear. You can revise any module with no problem. The test wasn’t too hard if you completed every module. It may be handy to make some notes before you start. Overall I'm very happy with my choice. Thank you New skills for my New skills :)
Julia Bobkova
I am a doctor. This course is well organized, covering all areas of CBT. The videos and practical tips are very helpful. All the modules are arranged with good explanations and examples. Also each module consists of quick test and assignment which enables you to gain knowledge. Finally I would like to thank the New Skills Academy team.
Dr. M. Arshad
Excellent course, well explained and easy to understand. The course can be done at my own pace and is available on various devices. The layout of the course was excellent and the notes options is very good. The content is perfect and well structured, making it easy to understand and follow. I will definitely be taking more courses in the future.
Luis Costa
Yet another well laid out course. This is my 3rd course so far with New Skills Academy.
More than likely will be back for another one soon. This course was enjoyable to do, and I learnt a lot and passed first try. My certificate will be up on the wall soon.
Rob Coops
It was an eye opening course that was flexible and easy to access. I was able to complete it from the comfort of my own home whilst also having the tasks to complete which enabled me to check my knowledge. I know feel much more confident in my field of work and really enjoyed doing it.
Ellie Clarke
Very interesting and helpful course. I ve learned a lot of interesting things about make up and the tutorials were very helpful and easy to understand. I really reccomend this course for everyone who is passionate about make up and wish to develop their skills and make a career from their hobby.
Nicoleta Lucaci
I took up this course initially to help me with my own dog, but found that as I worked through the material I actually started thinking that this could be something that I could use to make a second income. From start to finish I found the course engaging and interesting. I am now doing another dog related course and am experiencing the same level of enjoyment. I would recommend New Skills Academy without hesitation.
Keith Smith
Omg im so excited, over joyed and all the good stuff that comes to mind! Wonderful experience doing lessons with New Skills Academy. I look foward to doing more courses with them. I hope this will encourage others to come on board and refresh your minds or to learn something new, it's a win win situation. I want to thank New Skills Academy so much for making this as simple as possible for me.
Shari Anderson
