Is the Customer Always Right Certificate
Why you should study with us
Is the Customer Always Right? Course
While customers are undoubtedly the most important asset of any business, the question remains if consumers are indeed always right. Coined by Harrod Gordon in 1909, ‘the customer is always right’ is an old and widely accepted adage in the world of business. However, as crucial as customer satisfaction is and as important as customers are to business success, there are times and situations where consumers are not always right. In fact, blindly following the assumption that consumers are always right can lead to adverse implications. The video course on ‘Is the Consumer Always Right?’ discusses and debates both sides of the coin and helps you decide on the best ways to resolve situations at work.
The course topics cover:
- Why customers are invaluable to the growth and development of your business and how to treat your customers well
- The benefits of treating your customers with attention and respect and how it helps
- Learning to identify situations where the consumer may not always be right and how to differentiate between the legitimacy of the complaint and poor customer service
- How to weigh the pros and cons of the situation and include important considerations
- How blindly favouring the consumer can lower the morale of your employees
- Useful strategies and tips that you can use when you find that a consumer is not right
- How to determine if you can resolve the situation or if you should let the consumer go
Benefits of studying the course include:
- You will be able to evaluate a situation by gathering details
- You become aware of the importance of customers and why you should offer reliable customer service
- You are better placed to back up employees when a consumer is abusive or abrasive
- You learn how to differentiate between solid customers who are worth retaining and others that you can let go
- You learn how to manage difficult consumers and regulate your body language in stressful situations
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Is the Customer Always Right Certificate
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 5 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 5 modules there is a multiple choice test. The questions will be on a range of topics found within the 5 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 3 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
This is a fantastic course, it is incredible value for money and it will give you all the information you need to be able to pursue the career of Teaching Assistant.
Being able to do it all in your own time makes it a lot less stressful if you're trying to fit it around work and life in general and the addition of worksheets throughout helps you see which areas need improvement before you take the final test.
Michelle Franklin
I found the course very useful. I loved every minute of the course, the layout is clear and very easy to use. The take notes section is very useful, handy if your pen runs out of ink, which mine did.
The information was easy to read and follow. The pictures and videos was laid out very well, which are easy to follow. The PDF was great to follow and great to have for after the course to refresh your memory. Perfect for balloon modellers.
Thank you so much for the course. I have now added another certificate to my CV and customer like the idea of the certificate ? Thank you again.
Kirstie Hood
Great course!!I have learnt everything I need to become a nail technician!with many photos and videos and with many instructions leaves you with no questions at all!!I definitely suggest this course!!
Kiriaki Mitrou
I've just completed the Level 3 Admin & PA Diploma!
I found the course informative and user friendly to navigate. I had the chance to refresh the skills I already possessed and it introduced me to new ideas and information. It was a good opportunity for me to update my skill set.
A very useful course with the topics very well presented and easy to read and follow. I was able to easily slot the course into my schedule and enjoyed setting time aside to work my way through. I would definitely recommend this course to those wishing to learn something new and for those wishing to sharpen up on previous knowledge.
Jenny McConnell
Absolutely fantastic! I would definitely recommend doing this course if you are a beginner, and I would also say that you definitely do not have to worry as all three learning types are covered! It is also great to have the ability to get in touch with a tutor if stuck, especially if you haven’t got someone at home or work to help you understand something!
If I hadn’t of already completed this course and chosen to start the next level up, I would happily do this course again. However, I would recommend this course, even more so for someone who is trying to learn for a career change! Exactly what I did and because of this very reason, and feared that it would expensive to change my career, and was amazed how easy and cheap it was!
Korin Williams
Really good course that covered lots of different areas within events planning. I liked that, if there were any questions you got wrong on the tests, you could find out which ones and try again. Lots of case studies to look through too.
Hannah Lemmon
Is the Customer Always Right? Course
While customers are undoubtedly the most important asset of any business, the question remains if consumers are indeed always right. Coined by Harrod Gordon in 1909, ‘the customer is always right’ is an old and widely accepted adage in the world of business. However, as crucial as customer satisfaction is and as important as customers are to business success, there are times and situations where consumers are not always right. In fact, blindly following the assumption that consumers are always right can lead to adverse implications. The video course on ‘Is the Consumer Always Right?’ discusses and debates both sides of the coin and helps you decide on the best ways to resolve situations at work.
The course topics cover:
- Why customers are invaluable to the growth and development of your business and how to treat your customers well
- The benefits of treating your customers with attention and respect and how it helps
- Learning to identify situations where the consumer may not always be right and how to differentiate between the legitimacy of the complaint and poor customer service
- How to weigh the pros and cons of the situation and include important considerations
- How blindly favouring the consumer can lower the morale of your employees
- Useful strategies and tips that you can use when you find that a consumer is not right
- How to determine if you can resolve the situation or if you should let the consumer go
Benefits of studying the course include:
- You will be able to evaluate a situation by gathering details
- You become aware of the importance of customers and why you should offer reliable customer service
- You are better placed to back up employees when a consumer is abusive or abrasive
- You learn how to differentiate between solid customers who are worth retaining and others that you can let go
- You learn how to manage difficult consumers and regulate your body language in stressful situations
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Is the Customer Always Right Certificate
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 5 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 5 modules there is a multiple choice test. The questions will be on a range of topics found within the 5 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 3 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
This is a fantastic course, it is incredible value for money and it will give you all the information you need to be able to pursue the career of Teaching Assistant.
Being able to do it all in your own time makes it a lot less stressful if you're trying to fit it around work and life in general and the addition of worksheets throughout helps you see which areas need improvement before you take the final test.
Michelle Franklin
I found the course very useful. I loved every minute of the course, the layout is clear and very easy to use. The take notes section is very useful, handy if your pen runs out of ink, which mine did.
The information was easy to read and follow. The pictures and videos was laid out very well, which are easy to follow. The PDF was great to follow and great to have for after the course to refresh your memory. Perfect for balloon modellers.
Thank you so much for the course. I have now added another certificate to my CV and customer like the idea of the certificate ? Thank you again.
Kirstie Hood
Great course!!I have learnt everything I need to become a nail technician!with many photos and videos and with many instructions leaves you with no questions at all!!I definitely suggest this course!!
Kiriaki Mitrou
I've just completed the Level 3 Admin & PA Diploma!
I found the course informative and user friendly to navigate. I had the chance to refresh the skills I already possessed and it introduced me to new ideas and information. It was a good opportunity for me to update my skill set.
A very useful course with the topics very well presented and easy to read and follow. I was able to easily slot the course into my schedule and enjoyed setting time aside to work my way through. I would definitely recommend this course to those wishing to learn something new and for those wishing to sharpen up on previous knowledge.
Jenny McConnell
Absolutely fantastic! I would definitely recommend doing this course if you are a beginner, and I would also say that you definitely do not have to worry as all three learning types are covered! It is also great to have the ability to get in touch with a tutor if stuck, especially if you haven’t got someone at home or work to help you understand something!
If I hadn’t of already completed this course and chosen to start the next level up, I would happily do this course again. However, I would recommend this course, even more so for someone who is trying to learn for a career change! Exactly what I did and because of this very reason, and feared that it would expensive to change my career, and was amazed how easy and cheap it was!
Korin Williams
Really good course that covered lots of different areas within events planning. I liked that, if there were any questions you got wrong on the tests, you could find out which ones and try again. Lots of case studies to look through too.
Hannah Lemmon
Why you should study with us
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RRP
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I found this course incredibly useful, as it provided me with practical knowledge which I can implement in my role as a Support Worker. The videos were clear and concise, and the downloadable worksheets reinforced what I had learned as I was able to put pen to paper. Overall, a fantastic course for a great price! I am looking forward to taking on my next one.
Teleisha Harley
Yet another well laid out course. This is my 3rd course so far with New Skills Academy.
More than likely will be back for another one soon. This course was enjoyable to do, and I learnt a lot and passed first try. My certificate will be up on the wall soon.
Rob Coops
This is a great course for any level of knowledge. Very easy to navigate, great practical tasks and explanations are very clear. You can revise any module with no problem. The test wasn’t too hard if you completed every module. It may be handy to make some notes before you start. Overall I'm very happy with my choice. Thank you New skills for my New skills :)
Julia Bobkova
This course is a great way to brush up on my rusty excel skills, I recommend this course to anyone looking for something to do during lockdown, it's easy to use and talks you through each stage step by step. It has given me the confidence I need to further my career.
Georgia Darke
I took up this course initially to help me with my own dog, but found that as I worked through the material I actually started thinking that this could be something that I could use to make a second income. From start to finish I found the course engaging and interesting. I am now doing another dog related course and am experiencing the same level of enjoyment. I would recommend New Skills Academy without hesitation.
Keith Smith
Lovely course for people who want to know the basics and of sign language. It's has helped me to get more of an understanding and will greatly benefit me in my workplace. So easy to pick up and the videos were easy to understand. Would definitely recommend to anyone.
Chloe Hambly
Excellent course, well explained and easy to understand. The course can be done at my own pace and is available on various devices. The layout of the course was excellent and the notes options is very good. The content is perfect and well structured, making it easy to understand and follow. I will definitely be taking more courses in the future.
Luis Costa
It was an eye opening course that was flexible and easy to access. I was able to complete it from the comfort of my own home whilst also having the tasks to complete which enabled me to check my knowledge. I know feel much more confident in my field of work and really enjoyed doing it.
Ellie Clarke
