Introduction to Google Ads Certificate

Google Ads Certificate Course

Google’s search engine is used to conduct billions of searches every day. Over 80 percent of shoppers search for a product or service online before making their final purchase, even if they intend to buy in-store. When taken together, these numbers mean that ignoring Google as a marketing channel comes at your own peril. Learning how to use Google Ads can help your brand expand its reach in a cost-effective way.

This course goes into detail about Google Ads to give you the tools you need to succeed. We begin by giving you a brief introduction to Google Ads, including a few key definitions you need to know. Next, we give you an in-depth review of keywords, so you can choose the best ones for your needs. Then we explain how to create an ad, ad group, and an ad campaign. Finally, we talk about the importance of monitoring your Google Ads progress.

You Will Learn:

  • The definition of pay-per-click advertising and how it works
  • Which keyword research tools are the best and what information they can provide you
  • Tips on narrowing down a list of keywords to those that are relevant to your purposes
  • What ad groups and ad campaigns are and how you can take advantage of them
  • Which reports you can generate to make monitoring your Google Ads progress easy

Benefits of Taking This Course

  • Learning how to write ad copy that reaches your target market and compels them to follow through on your call to action
  • Understanding the importance of conducting thorough keyword research before creating an ad
  • Learning more about digital marketing and its advantages over more traditional forms such as print or radio advertising
  • Understanding what your ROI is, why it is important to your marketing campaign, and how calculating it is easy when you use Google Ads
  • Understanding why you should connect your Google Ads account to your Analytics account before posting any ads

This course includes

24/7 Student Support

End of course certification

Lifetime access to your course

Compatible with modern devices

PLUS - Access to the exclusive New Skills Academy Study Group!
ID: YDFT67YHJ
certificate

of achievement

This certificate is presented to

Your Name

NSA

For completing the

Introduction to Google Ads Certificate

on 21st November 2026

Selena Hurford

Selena Hurford

Course Tutor

cpd

Daniel Morgan

Daniel Morgan

Head of Academy

Certificate Example

Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.

The course is broken down into 4 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.

You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!

Once you have completed all 4 modules there is a multiple choice test. The questions will be on a range of topics found within the 4 modules. The test, like the course, is online and can be taken a time and location of your choosing.

The pass mark for the test is 70%.

If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.

You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.

You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.

We estimate that the course will take about 2.5 hours to complete in total, plus an additional 30 minutes for the end of course test.

Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.

Course was incredible! Excellent development difficult matter, but with details are trained for this
Responsible manager job. Also with the knowledge that you gain, you feel prepared for a big challenge for new career. The importance in hospitality business shown in detail and is easily digested in training for working. Everything is designed with new technology and easily memories, amazingly beautiful methods of training
I feel very satisfied with the course. Magnificent time during the course. I recommend everyone to try. I want to thank the team of New Skills Academy for everything they have created for the education of this kind of business. Thanks again so much!

Vladimir Todorov

The course covers all the necessary aspects of SEN education, and is produced in manageable modules for learning.

In terms of value and content, I would rate this as one of the best online diploma courses.

Ainsley Nugent

I am over the moon with my experience in completing my first online course with New Skills Academy. I found the whole process quick and efficient and the site very easy to navigate. I found it helpful to complete short tests at the end of each module as I feel this help to review the information I have read and confirm that I understood it and could retain the information as well. I found the course to be very well written and the information provided to be interesting and relevant to the course and the final test to be efficient in recapping everything I had learnt throughout the course. I completely the course quite quickly as was able to study using my iPhone as the course was iOS compatible which I found to be the best way of accessing the course, information and tests. I'm thrilled that I passed my first course and can't wait to get started on the next one. Thank you for such a positive and rewarding experience.

Lisa Simmons

A brilliant course which was very informative and I really enjoyed it. Very difficult test at the end so you do really need to read through every module to do the test and pass it.

I will be recommending it to all my friends for sure. The bonus is I have access to this information forever. So I can revisit it anytime I like, how great is that??? I think its amazing personally.

Jay Harper

Great course!!I have learnt everything I need to become a nail technician!with many photos and videos and with many instructions leaves you with no questions at all!!I definitely suggest this course!!

Kiriaki Mitrou

Amazing course with so much detail. All the modules are easy to read and flow from one subject to the next. It was really easy to enrol on the course too and I received my log in information the same day that I enrolled. I would recommend the course to anyone wishing to pursue a course in floristry.

Stacey Garside

Duration:
2.5 hours

Access:
Lifetime Access

Approved by:
CPD

Learning Type:


Text based modules  Images  Video learning 

Cost:
$120.00

Google Ads Certificate Course

Google’s search engine is used to conduct billions of searches every day. Over 80 percent of shoppers search for a product or service online before making their final purchase, even if they intend to buy in-store. When taken together, these numbers mean that ignoring Google as a marketing channel comes at your own peril. Learning how to use Google Ads can help your brand expand its reach in a cost-effective way.

This course goes into detail about Google Ads to give you the tools you need to succeed. We begin by giving you a brief introduction to Google Ads, including a few key definitions you need to know. Next, we give you an in-depth review of keywords, so you can choose the best ones for your needs. Then we explain how to create an ad, ad group, and an ad campaign. Finally, we talk about the importance of monitoring your Google Ads progress.

You Will Learn:

  • The definition of pay-per-click advertising and how it works
  • Which keyword research tools are the best and what information they can provide you
  • Tips on narrowing down a list of keywords to those that are relevant to your purposes
  • What ad groups and ad campaigns are and how you can take advantage of them
  • Which reports you can generate to make monitoring your Google Ads progress easy

Benefits of Taking This Course

  • Learning how to write ad copy that reaches your target market and compels them to follow through on your call to action
  • Understanding the importance of conducting thorough keyword research before creating an ad
  • Learning more about digital marketing and its advantages over more traditional forms such as print or radio advertising
  • Understanding what your ROI is, why it is important to your marketing campaign, and how calculating it is easy when you use Google Ads
  • Understanding why you should connect your Google Ads account to your Analytics account before posting any ads

This course includes

24/7 Student Support

End of course certification

Lifetime access to your course

Compatible with modern devices

PLUS - Access to the exclusive New Skills Academy Study Group!
ID: YDFT67YHJ
certificate

of achievement

This certificate is presented to

Your Name

NSA

For completing the

Introduction to Google Ads Certificate

on 21st November 2026

Selena Hurford

Selena Hurford

Course Tutor

cpd

Daniel Morgan

Daniel Morgan

Head of Academy

Certificate Example

Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.

The course is broken down into 4 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.

You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!

Once you have completed all 4 modules there is a multiple choice test. The questions will be on a range of topics found within the 4 modules. The test, like the course, is online and can be taken a time and location of your choosing.

The pass mark for the test is 70%.

If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.

You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.

You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.

We estimate that the course will take about 2.5 hours to complete in total, plus an additional 30 minutes for the end of course test.

Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.

Course was incredible! Excellent development difficult matter, but with details are trained for this
Responsible manager job. Also with the knowledge that you gain, you feel prepared for a big challenge for new career. The importance in hospitality business shown in detail and is easily digested in training for working. Everything is designed with new technology and easily memories, amazingly beautiful methods of training
I feel very satisfied with the course. Magnificent time during the course. I recommend everyone to try. I want to thank the team of New Skills Academy for everything they have created for the education of this kind of business. Thanks again so much!

Vladimir Todorov

The course covers all the necessary aspects of SEN education, and is produced in manageable modules for learning.

In terms of value and content, I would rate this as one of the best online diploma courses.

Ainsley Nugent

I am over the moon with my experience in completing my first online course with New Skills Academy. I found the whole process quick and efficient and the site very easy to navigate. I found it helpful to complete short tests at the end of each module as I feel this help to review the information I have read and confirm that I understood it and could retain the information as well. I found the course to be very well written and the information provided to be interesting and relevant to the course and the final test to be efficient in recapping everything I had learnt throughout the course. I completely the course quite quickly as was able to study using my iPhone as the course was iOS compatible which I found to be the best way of accessing the course, information and tests. I'm thrilled that I passed my first course and can't wait to get started on the next one. Thank you for such a positive and rewarding experience.

Lisa Simmons

A brilliant course which was very informative and I really enjoyed it. Very difficult test at the end so you do really need to read through every module to do the test and pass it.

I will be recommending it to all my friends for sure. The bonus is I have access to this information forever. So I can revisit it anytime I like, how great is that??? I think its amazing personally.

Jay Harper

Great course!!I have learnt everything I need to become a nail technician!with many photos and videos and with many instructions leaves you with no questions at all!!I definitely suggest this course!!

Kiriaki Mitrou

Amazing course with so much detail. All the modules are easy to read and flow from one subject to the next. It was really easy to enrol on the course too and I received my log in information the same day that I enrolled. I would recommend the course to anyone wishing to pursue a course in floristry.

Stacey Garside

Why you should study with us

Learn with confidence...

Free Course RRP $100

Get a FREE Course

Tick this box to Sign up for our newsletter, and get access to the Interview Skills and CV Writing Certificate course for free! By signing up, you agree to our Privacy Notice & Cookie Policy and to receive marketing and related emails from academy+ brands. You can unsubscribe at any time.

What our students say about us...