Marketing Certification
Why you should study with us
Marketing Certification
The marketing certification is an essential tool for anyone who is interested in marketing and advertising. This certification can help you progress in your career as there is an industry demand for these qualifications to help companies boost their branding and improve their revenue.
Introduction to the Marketing Certification
The marketing certification is broken down into fifteen easy to study modules which are brimming with valuable information, tips and advice relating to this exciting and interesting industry. The course will provide you with a good foundation when starting out in the marketing industry.
The marketing certification is offered as an online study course, which enables you to study from home and at your own pace. On successful passing of the test you will be awarded with your certificate, which can be downloaded and printed immediately.
What You Will Learn
This information packed course can be studied at any time using any device, as long as you are connected to the internet. The course includes the following:
- Know the definition of marketing
- What you can expect from marketing
- Learn what makes marketing so important to companies around the world
- Gain insight into where you can use marketing to help your business grow
- Know where to begin when it comes to effective marketing
- Identify the fundamentals of marketing
- Get a good understanding on marketing strategy
- Know the disadvantages of not fully understanding marketing fundamentals
- Learn the differences between needs and wants in customers
- Identify the needs of your customers
- How to identify customer information for marketing
- Gain valuable insight into the marketing environment
- Understand your competitors
- Learn the different forms of marketing
- Know the key forms you need to be aware of when it comes to your marketing efforts
- Identify how to select the best forms based on your particular company
- Tips on mistakes to avoid when it comes to forms of marketing
- Get to know the four Ps of marketing
- Understand offline marketing
- Why you should be including offline marketing in your marketing strategy
- Get an understanding of online marketing
- Learn how to create a marketing plan
- Know why you need a marketing plan
- Understand how to set your marketing budget
- Learn how to get the most out of your marketing budget
- Know the mistakes to avoid at all costs when it comes to marketing
- Get insight into valuable marketing tools you can start using today
- Points to remember when it comes to marketing
Benefits
There are numerous benefits to choosing to complete the marketing certification, whether you want to enjoy a career in marketing or you own your own business and are looking for ways to boost your brand visibility. Some of the benefits you can expect when taking the marketing certification include:
- Online access to all fifteen modules at any time
- Modules compatible with most devices
- Online support
- Lifetime access to modules
- Easy to manage modules
- Chance to improve knowledge and start using what you have learned without delay
- Fast track your career
- Certificate can be verified online
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
- The actual definition of the term ‘marketing'.
- Why you need to consider using it as part of your approach to business.
- What to logically expect from it.
- Why you cannot allow yourself to get carried away with your ideas.
- The key reasons why marketing is so important.
- Where it can help your business.
- The impact of not using marketing to your advantage.
- Where to begin with marketing.
- What we mean by the fundamentals of marketing.
- The impact of not understanding these basic concepts.
- Understanding market strategy.
- The four step process that you need to follow to be a success.
- The difference between need and want in a customer.
- How to identify those needs.
- How to interpret that information for marketing purposes.
- The difference it makes to your business.
- What we mean by the marketing environment.
- Understanding your competitors.
- How to place yourself within your correct environment.
- Key mistakes to avoid making right from the outset.
- The key forms of marketing to be aware of.
- The importance of understanding and using these different forms.
- How to select the best forms for your business.
- Where you can go wrong and how to avoid these pitfalls.
- What the four P's actually are.
- How to implement them into your marketing strategy.
- The difference they will make to your business.
- Moving forward and keeping the four P's in mind.
- What we mean by offline marketing.
- The importance of including it in any marketing strategy.
- The key offline marketing concepts to consider.
- Local or national offline marketing.
- What the term ‘online marketing' means
- Why you must include this form of marketing within your strategy.
- The different forms of online marketing.
- Whether to go local or international with your marketing.
- Exactly why you need a marketing plan.
- The basic structure of a marketing plan.
- How to include the key pieces of information into your plan.
- Putting the plan into action.
- Setting your budget.
- Preparing for unexpected extras.
- How to get the most out of your budget.
- Key mistakes people make that blow their budget.
- Why evaluating the success of your marketing plan is so important.
- Where to begin with the evaluation.
- The importance of being critical and honest.
- What to do if things are not going well.
- The most common mistakes that people make with regards to their marketing.
- How to stop the decline.
- Turning a mistake into a positive.
- The dangers of not correcting mistakes.
- Tools that will help give your marketing strategy a boost
- We will review the key points covered in the previous modules.
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Marketing Certification
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 15 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 15 modules there is a multiple choice test. The questions will be on a range of topics found within the 15 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 8 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
Fantastic online course. Very informative, easy to follow sessions with a test facility at the end of each session. You can complete this at your own pace any time of day or night, without any pressure and there is even help if you need it with tutors online.
I would highly recommend New Skills Academy to anyone looking to gain a qualification but needs time to complete the course or cannot attend classes. I look forward to completing many more courses with you shortly. A great way of learning new skills, as the name of the company suggests with a recognised qualification.
Thank you New Skills.
Julie Roach
Course was incredible! Excellent development difficult matter, but with details are trained for this
Responsible manager job. Also with the knowledge that you gain, you feel prepared for a big challenge for new career. The importance in hospitality business shown in detail and is easily digested in training for working. Everything is designed with new technology and easily memories, amazingly beautiful methods of training
I feel very satisfied with the course. Magnificent time during the course. I recommend everyone to try. I want to thank the team of New Skills Academy for everything they have created for the education of this kind of business. Thanks again so much!
Vladimir Todorov
My course was the Pet Sitting and Dog Walking course. It is quite an interesting course! It was perfect to learn, and this what I was looking for.
Easy and clear to understand with many helpful pictures, very helpful extra information, very informative. I really enjoyed studying this course. For me it was fun ? I studied when I have had time, which is great for me in addition to my current job.
I hope I can start soon my new career with my newly learned skills. I am so excited. Fully accredited course which is important for me. I will definitely recommend New Skills Academy!
Tamas Fekete
I was very pleased to find a course online which suited both my financial and learning needs.
Really enjoyed the course and would like to take this further. I would recommend this course and found it good value. There is a lack of this type of course available in any colleges in Scotland.
The course has given me motivation to learn and research online about different breads of dogs and their care. I enjoyed the videos attached to the course which were very detailed and easy to follow. I have since purchased the brushes and tools recommended and have had a chance to put into practice what I have learned.
Margaret Whitehead
Really good course that covered lots of different areas within events planning. I liked that, if there were any questions you got wrong on the tests, you could find out which ones and try again. Lots of case studies to look through too.
Hannah Lemmon
A great course to reinforce the knowledge I have gained through on-the-job experience. Now I have the confidence in my experience to apply for better jobs to utilise my newly learned skills. Being able to complete the course at my own speed and when convenient was great and suited my situation. Also being able to review the modules as I was progressing really helped it sink in thoroughly. I would strongly recommend this course to anyone who has an interest in HR, any section of the arena, either to learn, to brush up on existing knowledge or like me, to be able to prove that I know the basics of the HR function.
Jo Kesbey
Marketing Certification
The marketing certification is an essential tool for anyone who is interested in marketing and advertising. This certification can help you progress in your career as there is an industry demand for these qualifications to help companies boost their branding and improve their revenue.
Introduction to the Marketing Certification
The marketing certification is broken down into fifteen easy to study modules which are brimming with valuable information, tips and advice relating to this exciting and interesting industry. The course will provide you with a good foundation when starting out in the marketing industry.
The marketing certification is offered as an online study course, which enables you to study from home and at your own pace. On successful passing of the test you will be awarded with your certificate, which can be downloaded and printed immediately.
What You Will Learn
This information packed course can be studied at any time using any device, as long as you are connected to the internet. The course includes the following:
- Know the definition of marketing
- What you can expect from marketing
- Learn what makes marketing so important to companies around the world
- Gain insight into where you can use marketing to help your business grow
- Know where to begin when it comes to effective marketing
- Identify the fundamentals of marketing
- Get a good understanding on marketing strategy
- Know the disadvantages of not fully understanding marketing fundamentals
- Learn the differences between needs and wants in customers
- Identify the needs of your customers
- How to identify customer information for marketing
- Gain valuable insight into the marketing environment
- Understand your competitors
- Learn the different forms of marketing
- Know the key forms you need to be aware of when it comes to your marketing efforts
- Identify how to select the best forms based on your particular company
- Tips on mistakes to avoid when it comes to forms of marketing
- Get to know the four Ps of marketing
- Understand offline marketing
- Why you should be including offline marketing in your marketing strategy
- Get an understanding of online marketing
- Learn how to create a marketing plan
- Know why you need a marketing plan
- Understand how to set your marketing budget
- Learn how to get the most out of your marketing budget
- Know the mistakes to avoid at all costs when it comes to marketing
- Get insight into valuable marketing tools you can start using today
- Points to remember when it comes to marketing
Benefits
There are numerous benefits to choosing to complete the marketing certification, whether you want to enjoy a career in marketing or you own your own business and are looking for ways to boost your brand visibility. Some of the benefits you can expect when taking the marketing certification include:
- Online access to all fifteen modules at any time
- Modules compatible with most devices
- Online support
- Lifetime access to modules
- Easy to manage modules
- Chance to improve knowledge and start using what you have learned without delay
- Fast track your career
- Certificate can be verified online
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
- The actual definition of the term ‘marketing'.
- Why you need to consider using it as part of your approach to business.
- What to logically expect from it.
- Why you cannot allow yourself to get carried away with your ideas.
- The key reasons why marketing is so important.
- Where it can help your business.
- The impact of not using marketing to your advantage.
- Where to begin with marketing.
- What we mean by the fundamentals of marketing.
- The impact of not understanding these basic concepts.
- Understanding market strategy.
- The four step process that you need to follow to be a success.
- The difference between need and want in a customer.
- How to identify those needs.
- How to interpret that information for marketing purposes.
- The difference it makes to your business.
- What we mean by the marketing environment.
- Understanding your competitors.
- How to place yourself within your correct environment.
- Key mistakes to avoid making right from the outset.
- The key forms of marketing to be aware of.
- The importance of understanding and using these different forms.
- How to select the best forms for your business.
- Where you can go wrong and how to avoid these pitfalls.
- What the four P's actually are.
- How to implement them into your marketing strategy.
- The difference they will make to your business.
- Moving forward and keeping the four P's in mind.
- What we mean by offline marketing.
- The importance of including it in any marketing strategy.
- The key offline marketing concepts to consider.
- Local or national offline marketing.
- What the term ‘online marketing' means
- Why you must include this form of marketing within your strategy.
- The different forms of online marketing.
- Whether to go local or international with your marketing.
- Exactly why you need a marketing plan.
- The basic structure of a marketing plan.
- How to include the key pieces of information into your plan.
- Putting the plan into action.
- Setting your budget.
- Preparing for unexpected extras.
- How to get the most out of your budget.
- Key mistakes people make that blow their budget.
- Why evaluating the success of your marketing plan is so important.
- Where to begin with the evaluation.
- The importance of being critical and honest.
- What to do if things are not going well.
- The most common mistakes that people make with regards to their marketing.
- How to stop the decline.
- Turning a mistake into a positive.
- The dangers of not correcting mistakes.
- Tools that will help give your marketing strategy a boost
- We will review the key points covered in the previous modules.
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Marketing Certification
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 15 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 15 modules there is a multiple choice test. The questions will be on a range of topics found within the 15 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 8 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
Fantastic online course. Very informative, easy to follow sessions with a test facility at the end of each session. You can complete this at your own pace any time of day or night, without any pressure and there is even help if you need it with tutors online.
I would highly recommend New Skills Academy to anyone looking to gain a qualification but needs time to complete the course or cannot attend classes. I look forward to completing many more courses with you shortly. A great way of learning new skills, as the name of the company suggests with a recognised qualification.
Thank you New Skills.
Julie Roach
Course was incredible! Excellent development difficult matter, but with details are trained for this
Responsible manager job. Also with the knowledge that you gain, you feel prepared for a big challenge for new career. The importance in hospitality business shown in detail and is easily digested in training for working. Everything is designed with new technology and easily memories, amazingly beautiful methods of training
I feel very satisfied with the course. Magnificent time during the course. I recommend everyone to try. I want to thank the team of New Skills Academy for everything they have created for the education of this kind of business. Thanks again so much!
Vladimir Todorov
My course was the Pet Sitting and Dog Walking course. It is quite an interesting course! It was perfect to learn, and this what I was looking for.
Easy and clear to understand with many helpful pictures, very helpful extra information, very informative. I really enjoyed studying this course. For me it was fun ? I studied when I have had time, which is great for me in addition to my current job.
I hope I can start soon my new career with my newly learned skills. I am so excited. Fully accredited course which is important for me. I will definitely recommend New Skills Academy!
Tamas Fekete
I was very pleased to find a course online which suited both my financial and learning needs.
Really enjoyed the course and would like to take this further. I would recommend this course and found it good value. There is a lack of this type of course available in any colleges in Scotland.
The course has given me motivation to learn and research online about different breads of dogs and their care. I enjoyed the videos attached to the course which were very detailed and easy to follow. I have since purchased the brushes and tools recommended and have had a chance to put into practice what I have learned.
Margaret Whitehead
Really good course that covered lots of different areas within events planning. I liked that, if there were any questions you got wrong on the tests, you could find out which ones and try again. Lots of case studies to look through too.
Hannah Lemmon
A great course to reinforce the knowledge I have gained through on-the-job experience. Now I have the confidence in my experience to apply for better jobs to utilise my newly learned skills. Being able to complete the course at my own speed and when convenient was great and suited my situation. Also being able to review the modules as I was progressing really helped it sink in thoroughly. I would strongly recommend this course to anyone who has an interest in HR, any section of the arena, either to learn, to brush up on existing knowledge or like me, to be able to prove that I know the basics of the HR function.
Jo Kesbey
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Lovely course for people who want to know the basics and of sign language. It's has helped me to get more of an understanding and will greatly benefit me in my workplace. So easy to pick up and the videos were easy to understand. Would definitely recommend to anyone.
Chloe Hambly
I took up this course initially to help me with my own dog, but found that as I worked through the material I actually started thinking that this could be something that I could use to make a second income. From start to finish I found the course engaging and interesting. I am now doing another dog related course and am experiencing the same level of enjoyment. I would recommend New Skills Academy without hesitation.
Keith Smith
Omg im so excited, over joyed and all the good stuff that comes to mind! Wonderful experience doing lessons with New Skills Academy. I look foward to doing more courses with them. I hope this will encourage others to come on board and refresh your minds or to learn something new, it's a win win situation. I want to thank New Skills Academy so much for making this as simple as possible for me.
Shari Anderson
Fantastic course! Well-presented and challenging with frequent assessments. I feel a serious sense of accomplishment having not studied for over 30 years! Videos that accompany each module are carefully thought out and informative. Am so impressed with this course, have now signed up for 3 other courses and recommending New Skills Academy to everyone!
Marva Hudson
This course is a great way to brush up on my rusty excel skills, I recommend this course to anyone looking for something to do during lockdown, it's easy to use and talks you through each stage step by step. It has given me the confidence I need to further my career.
Georgia Darke
Yet another well laid out course. This is my 3rd course so far with New Skills Academy.
More than likely will be back for another one soon. This course was enjoyable to do, and I learnt a lot and passed first try. My certificate will be up on the wall soon.
Rob Coops
I found this course incredibly useful, as it provided me with practical knowledge which I can implement in my role as a Support Worker. The videos were clear and concise, and the downloadable worksheets reinforced what I had learned as I was able to put pen to paper. Overall, a fantastic course for a great price! I am looking forward to taking on my next one.
Teleisha Harley
Very interesting and helpful course. I ve learned a lot of interesting things about make up and the tutorials were very helpful and easy to understand. I really reccomend this course for everyone who is passionate about make up and wish to develop their skills and make a career from their hobby.
Nicoleta Lucaci
