Marketing Certification
Why you should study with us
Marketing Certification
The marketing certification is an essential tool for anyone who is interested in marketing and advertising. This certification can help you progress in your career as there is an industry demand for these qualifications to help companies boost their branding and improve their revenue.
Introduction to the Marketing Certification
The marketing certification is broken down into fifteen easy to study modules which are brimming with valuable information, tips and advice relating to this exciting and interesting industry. The course will provide you with a good foundation when starting out in the marketing industry.
The marketing certification is offered as an online study course, which enables you to study from home and at your own pace. On successful passing of the test you will be awarded with your certificate, which can be downloaded and printed immediately.
What You Will Learn
This information packed course can be studied at any time using any device, as long as you are connected to the internet. The course includes the following:
- Know the definition of marketing
- What you can expect from marketing
- Learn what makes marketing so important to companies around the world
- Gain insight into where you can use marketing to help your business grow
- Know where to begin when it comes to effective marketing
- Identify the fundamentals of marketing
- Get a good understanding on marketing strategy
- Know the disadvantages of not fully understanding marketing fundamentals
- Learn the differences between needs and wants in customers
- Identify the needs of your customers
- How to identify customer information for marketing
- Gain valuable insight into the marketing environment
- Understand your competitors
- Learn the different forms of marketing
- Know the key forms you need to be aware of when it comes to your marketing efforts
- Identify how to select the best forms based on your particular company
- Tips on mistakes to avoid when it comes to forms of marketing
- Get to know the four Ps of marketing
- Understand offline marketing
- Why you should be including offline marketing in your marketing strategy
- Get an understanding of online marketing
- Learn how to create a marketing plan
- Know why you need a marketing plan
- Understand how to set your marketing budget
- Learn how to get the most out of your marketing budget
- Know the mistakes to avoid at all costs when it comes to marketing
- Get insight into valuable marketing tools you can start using today
- Points to remember when it comes to marketing
Benefits
There are numerous benefits to choosing to complete the marketing certification, whether you want to enjoy a career in marketing or you own your own business and are looking for ways to boost your brand visibility. Some of the benefits you can expect when taking the marketing certification include:
- Online access to all fifteen modules at any time
- Modules compatible with most devices
- Online support
- Lifetime access to modules
- Easy to manage modules
- Chance to improve knowledge and start using what you have learned without delay
- Fast track your career
- Certificate can be verified online
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
- The actual definition of the term ‘marketing'.
- Why you need to consider using it as part of your approach to business.
- What to logically expect from it.
- Why you cannot allow yourself to get carried away with your ideas.
- The key reasons why marketing is so important.
- Where it can help your business.
- The impact of not using marketing to your advantage.
- Where to begin with marketing.
- What we mean by the fundamentals of marketing.
- The impact of not understanding these basic concepts.
- Understanding market strategy.
- The four step process that you need to follow to be a success.
- The difference between need and want in a customer.
- How to identify those needs.
- How to interpret that information for marketing purposes.
- The difference it makes to your business.
- What we mean by the marketing environment.
- Understanding your competitors.
- How to place yourself within your correct environment.
- Key mistakes to avoid making right from the outset.
- The key forms of marketing to be aware of.
- The importance of understanding and using these different forms.
- How to select the best forms for your business.
- Where you can go wrong and how to avoid these pitfalls.
- What the four P's actually are.
- How to implement them into your marketing strategy.
- The difference they will make to your business.
- Moving forward and keeping the four P's in mind.
- What we mean by offline marketing.
- The importance of including it in any marketing strategy.
- The key offline marketing concepts to consider.
- Local or national offline marketing.
- What the term ‘online marketing' means
- Why you must include this form of marketing within your strategy.
- The different forms of online marketing.
- Whether to go local or international with your marketing.
- Exactly why you need a marketing plan.
- The basic structure of a marketing plan.
- How to include the key pieces of information into your plan.
- Putting the plan into action.
- Setting your budget.
- Preparing for unexpected extras.
- How to get the most out of your budget.
- Key mistakes people make that blow their budget.
- Why evaluating the success of your marketing plan is so important.
- Where to begin with the evaluation.
- The importance of being critical and honest.
- What to do if things are not going well.
- The most common mistakes that people make with regards to their marketing.
- How to stop the decline.
- Turning a mistake into a positive.
- The dangers of not correcting mistakes.
- Tools that will help give your marketing strategy a boost
- We will review the key points covered in the previous modules.
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Marketing Certification
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 15 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 15 modules there is a multiple choice test. The questions will be on a range of topics found within the 15 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 8 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
This course was very informative and i loved that it could be done at my own pace and not have deadlines to reach.
Even my dog loved the benefits and being my practice dummy!
Nicky Corbett
I found the CRM course to be very informative & user friendly. The knowledge I've gained, after completing five detailed modules & a short exam, has given me a much better understanding of CRM and this personal development will help me to implement new processes in the workplace. The entire course is available on demand, before and after completion, meaning you can go over every module until you're confident enough to take the exam. For anybody looking to gain information on what Customer Relationship Management is, and how it can improve your business, I cannot not recommend this course highly enough.
Joe Shawyer
his is a really great course, its content is really useful.
It’s great value for money and it’s not at all stressful. It’s so easy to understand, yet it covers complex aspects regarding safe practices. It let’s you stop and start the course, which means I can still work in a full time job, which won’t effect me financially.
This has been the best decision to complete this course. I’m really keen to learn more skills, and maybe do a few more courses to expand my skills set. I will most definitely be using New Skills Academy to help me!
Samantha Holmes
Absolutely amazing course.. I had so much fun learning with New Skills Academy. This course was so informative, set out really well and I learned so much. It was great that with two young children under 3, I still managed to learn and pass my course that I’m so happy about.
Also fantastic that for a small fee I am having my certificate sent out to me which is a great option for me. All that’s left for me to do now is practice practice and practice. New Skills Academy have given me the confidence to start my venture as a Face Painter. Thank you so much. Amy xx
Amy Hewson
An excellent course with up to date thinking based on good research about canine behaviours. I particularly liked the style of teaching. Suitable for all levels and had just the right touch.
I found it stimulating, encouraging and above all, not patronising. It will be very helpful to me on my road as an animal Reiki therapist working with a wide variety of breeds in a rescue centre. I am now much more aware of calming signals and subtle signals that the dog is ready to accept contact.
I would recommend it to anyone wanting to enhance their understanding and communication with dogs.
Lucy Lofting
I completed the international massage diploma months ago and love to keep revisiting modules. I learn something new each and every time because there’s such a wealth of information presented in a beautifully user-friendly way with excellent videos to accompany each massage technique.
I’m already a working massage therapist, who enjoys attending short courses to up-skill and be able to provide my clients with more value. And ‘The New Skills Academy’ massage course is simply one of the best investments I’ve made in my ongoing professional development.
I’m now a whizz at facial massage (something they didn’t teach at massage school) and Lomi-Lomi too! Highly recommended!
Bee Scott
Marketing Certification
The marketing certification is an essential tool for anyone who is interested in marketing and advertising. This certification can help you progress in your career as there is an industry demand for these qualifications to help companies boost their branding and improve their revenue.
Introduction to the Marketing Certification
The marketing certification is broken down into fifteen easy to study modules which are brimming with valuable information, tips and advice relating to this exciting and interesting industry. The course will provide you with a good foundation when starting out in the marketing industry.
The marketing certification is offered as an online study course, which enables you to study from home and at your own pace. On successful passing of the test you will be awarded with your certificate, which can be downloaded and printed immediately.
What You Will Learn
This information packed course can be studied at any time using any device, as long as you are connected to the internet. The course includes the following:
- Know the definition of marketing
- What you can expect from marketing
- Learn what makes marketing so important to companies around the world
- Gain insight into where you can use marketing to help your business grow
- Know where to begin when it comes to effective marketing
- Identify the fundamentals of marketing
- Get a good understanding on marketing strategy
- Know the disadvantages of not fully understanding marketing fundamentals
- Learn the differences between needs and wants in customers
- Identify the needs of your customers
- How to identify customer information for marketing
- Gain valuable insight into the marketing environment
- Understand your competitors
- Learn the different forms of marketing
- Know the key forms you need to be aware of when it comes to your marketing efforts
- Identify how to select the best forms based on your particular company
- Tips on mistakes to avoid when it comes to forms of marketing
- Get to know the four Ps of marketing
- Understand offline marketing
- Why you should be including offline marketing in your marketing strategy
- Get an understanding of online marketing
- Learn how to create a marketing plan
- Know why you need a marketing plan
- Understand how to set your marketing budget
- Learn how to get the most out of your marketing budget
- Know the mistakes to avoid at all costs when it comes to marketing
- Get insight into valuable marketing tools you can start using today
- Points to remember when it comes to marketing
Benefits
There are numerous benefits to choosing to complete the marketing certification, whether you want to enjoy a career in marketing or you own your own business and are looking for ways to boost your brand visibility. Some of the benefits you can expect when taking the marketing certification include:
- Online access to all fifteen modules at any time
- Modules compatible with most devices
- Online support
- Lifetime access to modules
- Easy to manage modules
- Chance to improve knowledge and start using what you have learned without delay
- Fast track your career
- Certificate can be verified online
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
- The actual definition of the term ‘marketing'.
- Why you need to consider using it as part of your approach to business.
- What to logically expect from it.
- Why you cannot allow yourself to get carried away with your ideas.
- The key reasons why marketing is so important.
- Where it can help your business.
- The impact of not using marketing to your advantage.
- Where to begin with marketing.
- What we mean by the fundamentals of marketing.
- The impact of not understanding these basic concepts.
- Understanding market strategy.
- The four step process that you need to follow to be a success.
- The difference between need and want in a customer.
- How to identify those needs.
- How to interpret that information for marketing purposes.
- The difference it makes to your business.
- What we mean by the marketing environment.
- Understanding your competitors.
- How to place yourself within your correct environment.
- Key mistakes to avoid making right from the outset.
- The key forms of marketing to be aware of.
- The importance of understanding and using these different forms.
- How to select the best forms for your business.
- Where you can go wrong and how to avoid these pitfalls.
- What the four P's actually are.
- How to implement them into your marketing strategy.
- The difference they will make to your business.
- Moving forward and keeping the four P's in mind.
- What we mean by offline marketing.
- The importance of including it in any marketing strategy.
- The key offline marketing concepts to consider.
- Local or national offline marketing.
- What the term ‘online marketing' means
- Why you must include this form of marketing within your strategy.
- The different forms of online marketing.
- Whether to go local or international with your marketing.
- Exactly why you need a marketing plan.
- The basic structure of a marketing plan.
- How to include the key pieces of information into your plan.
- Putting the plan into action.
- Setting your budget.
- Preparing for unexpected extras.
- How to get the most out of your budget.
- Key mistakes people make that blow their budget.
- Why evaluating the success of your marketing plan is so important.
- Where to begin with the evaluation.
- The importance of being critical and honest.
- What to do if things are not going well.
- The most common mistakes that people make with regards to their marketing.
- How to stop the decline.
- Turning a mistake into a positive.
- The dangers of not correcting mistakes.
- Tools that will help give your marketing strategy a boost
- We will review the key points covered in the previous modules.
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Marketing Certification
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 15 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 15 modules there is a multiple choice test. The questions will be on a range of topics found within the 15 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 8 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
This course was very informative and i loved that it could be done at my own pace and not have deadlines to reach.
Even my dog loved the benefits and being my practice dummy!
Nicky Corbett
I found the CRM course to be very informative & user friendly. The knowledge I've gained, after completing five detailed modules & a short exam, has given me a much better understanding of CRM and this personal development will help me to implement new processes in the workplace. The entire course is available on demand, before and after completion, meaning you can go over every module until you're confident enough to take the exam. For anybody looking to gain information on what Customer Relationship Management is, and how it can improve your business, I cannot not recommend this course highly enough.
Joe Shawyer
his is a really great course, its content is really useful.
It’s great value for money and it’s not at all stressful. It’s so easy to understand, yet it covers complex aspects regarding safe practices. It let’s you stop and start the course, which means I can still work in a full time job, which won’t effect me financially.
This has been the best decision to complete this course. I’m really keen to learn more skills, and maybe do a few more courses to expand my skills set. I will most definitely be using New Skills Academy to help me!
Samantha Holmes
Absolutely amazing course.. I had so much fun learning with New Skills Academy. This course was so informative, set out really well and I learned so much. It was great that with two young children under 3, I still managed to learn and pass my course that I’m so happy about.
Also fantastic that for a small fee I am having my certificate sent out to me which is a great option for me. All that’s left for me to do now is practice practice and practice. New Skills Academy have given me the confidence to start my venture as a Face Painter. Thank you so much. Amy xx
Amy Hewson
An excellent course with up to date thinking based on good research about canine behaviours. I particularly liked the style of teaching. Suitable for all levels and had just the right touch.
I found it stimulating, encouraging and above all, not patronising. It will be very helpful to me on my road as an animal Reiki therapist working with a wide variety of breeds in a rescue centre. I am now much more aware of calming signals and subtle signals that the dog is ready to accept contact.
I would recommend it to anyone wanting to enhance their understanding and communication with dogs.
Lucy Lofting
I completed the international massage diploma months ago and love to keep revisiting modules. I learn something new each and every time because there’s such a wealth of information presented in a beautifully user-friendly way with excellent videos to accompany each massage technique.
I’m already a working massage therapist, who enjoys attending short courses to up-skill and be able to provide my clients with more value. And ‘The New Skills Academy’ massage course is simply one of the best investments I’ve made in my ongoing professional development.
I’m now a whizz at facial massage (something they didn’t teach at massage school) and Lomi-Lomi too! Highly recommended!
Bee Scott
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Omg im so excited, over joyed and all the good stuff that comes to mind! Wonderful experience doing lessons with New Skills Academy. I look foward to doing more courses with them. I hope this will encourage others to come on board and refresh your minds or to learn something new, it's a win win situation. I want to thank New Skills Academy so much for making this as simple as possible for me.
Shari Anderson
The course was clearly set out with helpful end of week tests which built my knowledge. Being dyslexic I found the course was set out in an easy to understand way. I was able to pass the test on my first attempt. The downloaded pdf are a useful resource that you can keep forever. Looking forward to the next course
Ross Dunsten
Fantastic course! Well-presented and challenging with frequent assessments. I feel a serious sense of accomplishment having not studied for over 30 years! Videos that accompany each module are carefully thought out and informative. Am so impressed with this course, have now signed up for 3 other courses and recommending New Skills Academy to everyone!
Marva Hudson
Very interesting and helpful course. I ve learned a lot of interesting things about make up and the tutorials were very helpful and easy to understand. I really reccomend this course for everyone who is passionate about make up and wish to develop their skills and make a career from their hobby.
Nicoleta Lucaci
It was an eye opening course that was flexible and easy to access. I was able to complete it from the comfort of my own home whilst also having the tasks to complete which enabled me to check my knowledge. I know feel much more confident in my field of work and really enjoyed doing it.
Ellie Clarke
This is a great course for any level of knowledge. Very easy to navigate, great practical tasks and explanations are very clear. You can revise any module with no problem. The test wasn’t too hard if you completed every module. It may be handy to make some notes before you start. Overall I'm very happy with my choice. Thank you New skills for my New skills :)
Julia Bobkova
Excellent course, well explained and easy to understand. The course can be done at my own pace and is available on various devices. The layout of the course was excellent and the notes options is very good. The content is perfect and well structured, making it easy to understand and follow. I will definitely be taking more courses in the future.
Luis Costa
I found this course incredibly useful, as it provided me with practical knowledge which I can implement in my role as a Support Worker. The videos were clear and concise, and the downloadable worksheets reinforced what I had learned as I was able to put pen to paper. Overall, a fantastic course for a great price! I am looking forward to taking on my next one.
Teleisha Harley
