SEO for Business Certificate

SEO for Business Certificate Course

Search Engine Optimisation or SEO involves optimising your website, so that it can be better found and ranked in search engines. With so many businesses and brands fighting to be at the top of Google and other search engines, it’s important to understand the latest trends and SEO techniques, so that you can implement them and make them work for your business.

This course provides an introduction to SEO and aims to equip you with the skills needed to optimise your site, make your business more visible on search engines, drive more organic traffic and improve conversion rates.

You Will Learn:

  • What SEO is, and how search engines rank websites;
  • The various on-site and off-site SEO techniques to use, in order to improve the ranking of your website;
  • What backlinks are, their importance in SEO, and how to obtain them;
  • The benefits of internal linking, and how this can be done;
  • What local search optimisation is and various techniques, to improve your ranking in local search results;
  • The difference between SEO and PPC.

Benefits of Taking This Course:

  • You will better understand SEO and the various benefits that it can bring to your business;
  • Your knowledge will allow you to put in place an effective ongoing SEO strategy;
  • You will learn how to better improve traffic from local customers;
  • You will be equipped to make an informed decision, when choosing between SEO and PPC.

This course includes

24/7 Student Support

End of course certification

Lifetime access to your course

Compatible with modern devices

PLUS - Access to the exclusive New Skills Academy Study Group!
ID: YDFT67YHJ
certificate

of achievement

This certificate is presented to

Your Name

NSA

For completing the

SEO for Business Certificate

on 21st November 2026

Selena Hurford

Selena Hurford

Course Tutor

cpd

Daniel Morgan

Daniel Morgan

Head of Academy

Certificate Example

Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.

The course is broken down into 5 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.

You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!

Once you have completed all 5 modules there is a multiple choice test. The questions will be on a range of topics found within the 5 modules. The test, like the course, is online and can be taken a time and location of your choosing.

The pass mark for the test is 70%.

If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.

You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.

You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.

We estimate that the course will take about 3 hours to complete in total, plus an additional 30 minutes for the end of course test.

Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.

Absolutely fantastic! I would definitely recommend doing this course if you are a beginner, and I would also say that you definitely do not have to worry as all three learning types are covered! It is also great to have the ability to get in touch with a tutor if stuck, especially if you haven’t got someone at home or work to help you understand something!

If I hadn’t of already completed this course and chosen to start the next level up, I would happily do this course again. However, I would recommend this course, even more so for someone who is trying to learn for a career change! Exactly what I did and because of this very reason, and feared that it would expensive to change my career, and was amazed how easy and cheap it was!

Korin Williams

his is a really great course, its content is really useful.

It’s great value for money and it’s not at all stressful. It’s so easy to understand, yet it covers complex aspects regarding safe practices. It let’s you stop and start the course, which means I can still work in a full time job, which won’t effect me financially.

This has been the best decision to complete this course. I’m really keen to learn more skills, and maybe do a few more courses to expand my skills set. I will most definitely be using New Skills Academy to help me!

Samantha Holmes

Received course work as a gift from my spouse. Each module was easy to follow, great content and exceptional graphics and illustrations.

I especially appreciated that I was able to take the modules at my own pace, according to the schedule that fit within my work and free time. Tests where 5 questions based at the end of each module and a 50 question test at the completion of all mode’s.

A wonderful experience, would highly recommend.

Karen Lee Herron

Great course lots to learn and apply very informative, as a pharmacy assistant this course has given me more knowledge and confidence to provide great services to my customers.

Assignments were easy to follow and I would recommend anyone to study a course at New Skills Academy as you can do them in your own time.

Having a certificate not only boosts my confidence, but also shows my employers that i have learnt new skills and have gained more information that is useful for my area of work.

Thanks very much New Skills Academy, I will study with you again!

Shane Hills

I am over the moon with this course and just had to leave a positive review.

The content is very relevant and completely up to date, it gives a fantastic overview of Advertising which is simple and easy to read and digest. It has helped me understand aspects in my current job role more than I needed. I am confident it would help anyone take the plunge into the marketing world!! The little tests along the way are also really handy, and tests what you have understood.

I would highly recommend this course. I am really looking forward to completing the remainder of this course, and browse what other courses are available. Thank you!!

Danielle Woodall

Melissa Newlin

Duration:
3 hours

Access:
Lifetime Access

Approved by:
CPD

Learning Type:


Text based modules  Images  Video learning 

Cost:
$120.00

SEO for Business Certificate Course

Search Engine Optimisation or SEO involves optimising your website, so that it can be better found and ranked in search engines. With so many businesses and brands fighting to be at the top of Google and other search engines, it’s important to understand the latest trends and SEO techniques, so that you can implement them and make them work for your business.

This course provides an introduction to SEO and aims to equip you with the skills needed to optimise your site, make your business more visible on search engines, drive more organic traffic and improve conversion rates.

You Will Learn:

  • What SEO is, and how search engines rank websites;
  • The various on-site and off-site SEO techniques to use, in order to improve the ranking of your website;
  • What backlinks are, their importance in SEO, and how to obtain them;
  • The benefits of internal linking, and how this can be done;
  • What local search optimisation is and various techniques, to improve your ranking in local search results;
  • The difference between SEO and PPC.

Benefits of Taking This Course:

  • You will better understand SEO and the various benefits that it can bring to your business;
  • Your knowledge will allow you to put in place an effective ongoing SEO strategy;
  • You will learn how to better improve traffic from local customers;
  • You will be equipped to make an informed decision, when choosing between SEO and PPC.

This course includes

24/7 Student Support

End of course certification

Lifetime access to your course

Compatible with modern devices

PLUS - Access to the exclusive New Skills Academy Study Group!
ID: YDFT67YHJ
certificate

of achievement

This certificate is presented to

Your Name

NSA

For completing the

SEO for Business Certificate

on 21st November 2026

Selena Hurford

Selena Hurford

Course Tutor

cpd

Daniel Morgan

Daniel Morgan

Head of Academy

Certificate Example

Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.

The course is broken down into 5 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.

You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!

Once you have completed all 5 modules there is a multiple choice test. The questions will be on a range of topics found within the 5 modules. The test, like the course, is online and can be taken a time and location of your choosing.

The pass mark for the test is 70%.

If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.

You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.

You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.

We estimate that the course will take about 3 hours to complete in total, plus an additional 30 minutes for the end of course test.

Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.

Absolutely fantastic! I would definitely recommend doing this course if you are a beginner, and I would also say that you definitely do not have to worry as all three learning types are covered! It is also great to have the ability to get in touch with a tutor if stuck, especially if you haven’t got someone at home or work to help you understand something!

If I hadn’t of already completed this course and chosen to start the next level up, I would happily do this course again. However, I would recommend this course, even more so for someone who is trying to learn for a career change! Exactly what I did and because of this very reason, and feared that it would expensive to change my career, and was amazed how easy and cheap it was!

Korin Williams

his is a really great course, its content is really useful.

It’s great value for money and it’s not at all stressful. It’s so easy to understand, yet it covers complex aspects regarding safe practices. It let’s you stop and start the course, which means I can still work in a full time job, which won’t effect me financially.

This has been the best decision to complete this course. I’m really keen to learn more skills, and maybe do a few more courses to expand my skills set. I will most definitely be using New Skills Academy to help me!

Samantha Holmes

Received course work as a gift from my spouse. Each module was easy to follow, great content and exceptional graphics and illustrations.

I especially appreciated that I was able to take the modules at my own pace, according to the schedule that fit within my work and free time. Tests where 5 questions based at the end of each module and a 50 question test at the completion of all mode’s.

A wonderful experience, would highly recommend.

Karen Lee Herron

Great course lots to learn and apply very informative, as a pharmacy assistant this course has given me more knowledge and confidence to provide great services to my customers.

Assignments were easy to follow and I would recommend anyone to study a course at New Skills Academy as you can do them in your own time.

Having a certificate not only boosts my confidence, but also shows my employers that i have learnt new skills and have gained more information that is useful for my area of work.

Thanks very much New Skills Academy, I will study with you again!

Shane Hills

I am over the moon with this course and just had to leave a positive review.

The content is very relevant and completely up to date, it gives a fantastic overview of Advertising which is simple and easy to read and digest. It has helped me understand aspects in my current job role more than I needed. I am confident it would help anyone take the plunge into the marketing world!! The little tests along the way are also really handy, and tests what you have understood.

I would highly recommend this course. I am really looking forward to completing the remainder of this course, and browse what other courses are available. Thank you!!

Danielle Woodall

Melissa Newlin

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