SEO for Business Certificate
Why you should study with us
SEO for Business Certificate Course
Search Engine Optimisation or SEO involves optimising your website, so that it can be better found and ranked in search engines. With so many businesses and brands fighting to be at the top of Google and other search engines, it’s important to understand the latest trends and SEO techniques, so that you can implement them and make them work for your business.
This course provides an introduction to SEO and aims to equip you with the skills needed to optimise your site, make your business more visible on search engines, drive more organic traffic and improve conversion rates.
You Will Learn:
- What SEO is, and how search engines rank websites;
- The various on-site and off-site SEO techniques to use, in order to improve the ranking of your website;
- What backlinks are, their importance in SEO, and how to obtain them;
- The benefits of internal linking, and how this can be done;
- What local search optimisation is and various techniques, to improve your ranking in local search results;
- The difference between SEO and PPC.
Benefits of Taking This Course:
- You will better understand SEO and the various benefits that it can bring to your business;
- Your knowledge will allow you to put in place an effective ongoing SEO strategy;
- You will learn how to better improve traffic from local customers;
- You will be equipped to make an informed decision, when choosing between SEO and PPC.
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
SEO for Business Certificate
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 5 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 5 modules there is a multiple choice test. The questions will be on a range of topics found within the 5 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 3 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
I was very pleased to find a course online which suited both my financial and learning needs.
Really enjoyed the course and would like to take this further. I would recommend this course and found it good value. There is a lack of this type of course available in any colleges in Scotland.
The course has given me motivation to learn and research online about different breads of dogs and their care. I enjoyed the videos attached to the course which were very detailed and easy to follow. I have since purchased the brushes and tools recommended and have had a chance to put into practice what I have learned.
Margaret Whitehead
The course was very useful. It covers everything you need starting from the introduction to the comments. Everything was explained in a way to understand easily each one module of it. I really liked the pivot table module.
It is so helpful, don’t know how I lived until now without it at work. It is just amazing. I am so glad that I started the course and I am proud of myself that I did it in a such a short time.
Thank you for this. Can’t wait to start the next one – intermediate level! Hopefully I will pass it. And who knows – maybe after that I will pass the advanced one.
Eleonora Kanazirova
Amanda Groom
Thanks to this course I can take my career in a new and improved direction. After sustaining injuries where I have to be wheelchair bound I thought career prospects were slim. But now I have qualified I have hope again.
This course is amazingly well structured in such a way that it enabled me to memorise everything and in my own time, and explained in terms everyone could understand, the modules were short and to the point with very little un-needed information and at a great price too!
Online support staff were amazing they couldn't help enough. Messages were sent within 20 minutes and were extremely accurate. The final exam was easy and gave me plenty of time to complete with 30 questions and 30 minutes to answer (although only 10 minutes were needed) after ordering my certificate it was delivered within 48 hours. It looks amazing and the quality is great too.
Emily Zivtins
Received course work as a gift from my spouse. Each module was easy to follow, great content and exceptional graphics and illustrations.
I especially appreciated that I was able to take the modules at my own pace, according to the schedule that fit within my work and free time. Tests where 5 questions based at the end of each module and a 50 question test at the completion of all mode’s.
A wonderful experience, would highly recommend.
Karen Lee Herron
This course was a good introduction to payroll and the content was easy to read and well set out. I would recommend this course to anyone that would like to start out in payroll.
Mark McAuliffe
SEO for Business Certificate Course
Search Engine Optimisation or SEO involves optimising your website, so that it can be better found and ranked in search engines. With so many businesses and brands fighting to be at the top of Google and other search engines, it’s important to understand the latest trends and SEO techniques, so that you can implement them and make them work for your business.
This course provides an introduction to SEO and aims to equip you with the skills needed to optimise your site, make your business more visible on search engines, drive more organic traffic and improve conversion rates.
You Will Learn:
- What SEO is, and how search engines rank websites;
- The various on-site and off-site SEO techniques to use, in order to improve the ranking of your website;
- What backlinks are, their importance in SEO, and how to obtain them;
- The benefits of internal linking, and how this can be done;
- What local search optimisation is and various techniques, to improve your ranking in local search results;
- The difference between SEO and PPC.
Benefits of Taking This Course:
- You will better understand SEO and the various benefits that it can bring to your business;
- Your knowledge will allow you to put in place an effective ongoing SEO strategy;
- You will learn how to better improve traffic from local customers;
- You will be equipped to make an informed decision, when choosing between SEO and PPC.
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
SEO for Business Certificate
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 5 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 5 modules there is a multiple choice test. The questions will be on a range of topics found within the 5 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 3 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
I was very pleased to find a course online which suited both my financial and learning needs.
Really enjoyed the course and would like to take this further. I would recommend this course and found it good value. There is a lack of this type of course available in any colleges in Scotland.
The course has given me motivation to learn and research online about different breads of dogs and their care. I enjoyed the videos attached to the course which were very detailed and easy to follow. I have since purchased the brushes and tools recommended and have had a chance to put into practice what I have learned.
Margaret Whitehead
The course was very useful. It covers everything you need starting from the introduction to the comments. Everything was explained in a way to understand easily each one module of it. I really liked the pivot table module.
It is so helpful, don’t know how I lived until now without it at work. It is just amazing. I am so glad that I started the course and I am proud of myself that I did it in a such a short time.
Thank you for this. Can’t wait to start the next one – intermediate level! Hopefully I will pass it. And who knows – maybe after that I will pass the advanced one.
Eleonora Kanazirova
Amanda Groom
Thanks to this course I can take my career in a new and improved direction. After sustaining injuries where I have to be wheelchair bound I thought career prospects were slim. But now I have qualified I have hope again.
This course is amazingly well structured in such a way that it enabled me to memorise everything and in my own time, and explained in terms everyone could understand, the modules were short and to the point with very little un-needed information and at a great price too!
Online support staff were amazing they couldn't help enough. Messages were sent within 20 minutes and were extremely accurate. The final exam was easy and gave me plenty of time to complete with 30 questions and 30 minutes to answer (although only 10 minutes were needed) after ordering my certificate it was delivered within 48 hours. It looks amazing and the quality is great too.
Emily Zivtins
Received course work as a gift from my spouse. Each module was easy to follow, great content and exceptional graphics and illustrations.
I especially appreciated that I was able to take the modules at my own pace, according to the schedule that fit within my work and free time. Tests where 5 questions based at the end of each module and a 50 question test at the completion of all mode’s.
A wonderful experience, would highly recommend.
Karen Lee Herron
This course was a good introduction to payroll and the content was easy to read and well set out. I would recommend this course to anyone that would like to start out in payroll.
Mark McAuliffe
Why you should study with us
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This course is a great way to brush up on my rusty excel skills, I recommend this course to anyone looking for something to do during lockdown, it's easy to use and talks you through each stage step by step. It has given me the confidence I need to further my career.
Georgia Darke
This is a great course for any level of knowledge. Very easy to navigate, great practical tasks and explanations are very clear. You can revise any module with no problem. The test wasn’t too hard if you completed every module. It may be handy to make some notes before you start. Overall I'm very happy with my choice. Thank you New skills for my New skills :)
Julia Bobkova
I am a doctor. This course is well organized, covering all areas of CBT. The videos and practical tips are very helpful. All the modules are arranged with good explanations and examples. Also each module consists of quick test and assignment which enables you to gain knowledge. Finally I would like to thank the New Skills Academy team.
Dr. M. Arshad
Very interesting and helpful course. I ve learned a lot of interesting things about make up and the tutorials were very helpful and easy to understand. I really reccomend this course for everyone who is passionate about make up and wish to develop their skills and make a career from their hobby.
Nicoleta Lucaci
Yet another well laid out course. This is my 3rd course so far with New Skills Academy.
More than likely will be back for another one soon. This course was enjoyable to do, and I learnt a lot and passed first try. My certificate will be up on the wall soon.
Rob Coops
Lovely course for people who want to know the basics and of sign language. It's has helped me to get more of an understanding and will greatly benefit me in my workplace. So easy to pick up and the videos were easy to understand. Would definitely recommend to anyone.
Chloe Hambly
I took up this course initially to help me with my own dog, but found that as I worked through the material I actually started thinking that this could be something that I could use to make a second income. From start to finish I found the course engaging and interesting. I am now doing another dog related course and am experiencing the same level of enjoyment. I would recommend New Skills Academy without hesitation.
Keith Smith
Fantastic course! Well-presented and challenging with frequent assessments. I feel a serious sense of accomplishment having not studied for over 30 years! Videos that accompany each module are carefully thought out and informative. Am so impressed with this course, have now signed up for 3 other courses and recommending New Skills Academy to everyone!
Marva Hudson
