Is the Customer Always Right Certificate
Why you should study with us
Is the Customer Always Right? Course
While customers are undoubtedly the most important asset of any business, the question remains if consumers are indeed always right. Coined by Harrod Gordon in 1909, ‘the customer is always right’ is an old and widely accepted adage in the world of business. However, as crucial as customer satisfaction is and as important as customers are to business success, there are times and situations where consumers are not always right. In fact, blindly following the assumption that consumers are always right can lead to adverse implications. The video course on ‘Is the Consumer Always Right?’ discusses and debates both sides of the coin and helps you decide on the best ways to resolve situations at work.
The course topics cover:
- Why customers are invaluable to the growth and development of your business and how to treat your customers well
- The benefits of treating your customers with attention and respect and how it helps
- Learning to identify situations where the consumer may not always be right and how to differentiate between the legitimacy of the complaint and poor customer service
- How to weigh the pros and cons of the situation and include important considerations
- How blindly favouring the consumer can lower the morale of your employees
- Useful strategies and tips that you can use when you find that a consumer is not right
- How to determine if you can resolve the situation or if you should let the consumer go
Benefits of studying the course include:
- You will be able to evaluate a situation by gathering details
- You become aware of the importance of customers and why you should offer reliable customer service
- You are better placed to back up employees when a consumer is abusive or abrasive
- You learn how to differentiate between solid customers who are worth retaining and others that you can let go
- You learn how to manage difficult consumers and regulate your body language in stressful situations
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Is the Customer Always Right Certificate
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 5 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 5 modules there is a multiple choice test. The questions will be on a range of topics found within the 5 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 3 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
I decided to change career and few of my friends did similar on line courses and now work as teaching assistants.
This course is very well written and understandable.There is a lot of important information,all the chapters are well proportioned and enjoyable to read and understand.
I really liked worksheets on the end of modules which give you chance to summarise all the important parts in each module.I can recommend this course to anyone who would be interested in becoming teaching assistant.
Zuzana Duru
Amazing course! Clear training videos and everything you need to know to become a nail tech! I'm so pleased I decided to do this. It's put me on track to work for myself and own my own business
Kelly Goulding
This short course about dyslexia is well worth the money. I am a fully qualified dyslexia specialist who teaches full time. I saw this course and thought it would be a good idea to ensure my knowledge and strategies were current. This course is thorough, packed with facts and useful interventions and is easily manageable. It fulfils its brief and would be extremely useful to teachers and TAs working in school who wish to increase their knowledge of SpLD and how to support children effectively. The course reinforces prior knowledge and gives food for thought and discussion. The time indicators for each session are reasonably accurate and allow you to plan your studying and feel that the course is manageable around other commitments. There are some points which feel incomplete or slightly simplified but one can always find further literature and articles to extend one's understanding. I recommend this course.
Carolyn Bettesworth
I am so far really enjoying the course. Information is really well presented and tests a great recap to information covered. I also think the Notes tool is a good addition, however, the saving seems a little unstable so I have lost notes on a couple of the modules.
I figured that I needed to save prior to taking the test, but had selected a picture and as there was no close option, I clicked back and lost the notes I had taken. Apart from that, I am really enjoying the format and am finding the information easy to retain.
Amanda Rolfe
After being in recruitment for three years, this was an amazing course to remind me all the things that I may have let slip it also encouraged me to sharpen up my recruitment practices and I feel rejuvenated in my approach to recruitment with both clients and candidates.
Through the help of this course I feel that I can actively, proactively and effectively target both clients and candidates to achieve my target orientated goals.
Shaun Paskin
My course was the Pet Sitting and Dog Walking course. It is quite an interesting course! It was perfect to learn, and this what I was looking for.
Easy and clear to understand with many helpful pictures, very helpful extra information, very informative. I really enjoyed studying this course. For me it was fun ? I studied when I have had time, which is great for me in addition to my current job.
I hope I can start soon my new career with my newly learned skills. I am so excited. Fully accredited course which is important for me. I will definitely recommend New Skills Academy!
Tamas Fekete
Is the Customer Always Right? Course
While customers are undoubtedly the most important asset of any business, the question remains if consumers are indeed always right. Coined by Harrod Gordon in 1909, ‘the customer is always right’ is an old and widely accepted adage in the world of business. However, as crucial as customer satisfaction is and as important as customers are to business success, there are times and situations where consumers are not always right. In fact, blindly following the assumption that consumers are always right can lead to adverse implications. The video course on ‘Is the Consumer Always Right?’ discusses and debates both sides of the coin and helps you decide on the best ways to resolve situations at work.
The course topics cover:
- Why customers are invaluable to the growth and development of your business and how to treat your customers well
- The benefits of treating your customers with attention and respect and how it helps
- Learning to identify situations where the consumer may not always be right and how to differentiate between the legitimacy of the complaint and poor customer service
- How to weigh the pros and cons of the situation and include important considerations
- How blindly favouring the consumer can lower the morale of your employees
- Useful strategies and tips that you can use when you find that a consumer is not right
- How to determine if you can resolve the situation or if you should let the consumer go
Benefits of studying the course include:
- You will be able to evaluate a situation by gathering details
- You become aware of the importance of customers and why you should offer reliable customer service
- You are better placed to back up employees when a consumer is abusive or abrasive
- You learn how to differentiate between solid customers who are worth retaining and others that you can let go
- You learn how to manage difficult consumers and regulate your body language in stressful situations
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Is the Customer Always Right Certificate
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 5 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 5 modules there is a multiple choice test. The questions will be on a range of topics found within the 5 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 3 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
I decided to change career and few of my friends did similar on line courses and now work as teaching assistants.
This course is very well written and understandable.There is a lot of important information,all the chapters are well proportioned and enjoyable to read and understand.
I really liked worksheets on the end of modules which give you chance to summarise all the important parts in each module.I can recommend this course to anyone who would be interested in becoming teaching assistant.
Zuzana Duru
Amazing course! Clear training videos and everything you need to know to become a nail tech! I'm so pleased I decided to do this. It's put me on track to work for myself and own my own business
Kelly Goulding
This short course about dyslexia is well worth the money. I am a fully qualified dyslexia specialist who teaches full time. I saw this course and thought it would be a good idea to ensure my knowledge and strategies were current. This course is thorough, packed with facts and useful interventions and is easily manageable. It fulfils its brief and would be extremely useful to teachers and TAs working in school who wish to increase their knowledge of SpLD and how to support children effectively. The course reinforces prior knowledge and gives food for thought and discussion. The time indicators for each session are reasonably accurate and allow you to plan your studying and feel that the course is manageable around other commitments. There are some points which feel incomplete or slightly simplified but one can always find further literature and articles to extend one's understanding. I recommend this course.
Carolyn Bettesworth
I am so far really enjoying the course. Information is really well presented and tests a great recap to information covered. I also think the Notes tool is a good addition, however, the saving seems a little unstable so I have lost notes on a couple of the modules.
I figured that I needed to save prior to taking the test, but had selected a picture and as there was no close option, I clicked back and lost the notes I had taken. Apart from that, I am really enjoying the format and am finding the information easy to retain.
Amanda Rolfe
After being in recruitment for three years, this was an amazing course to remind me all the things that I may have let slip it also encouraged me to sharpen up my recruitment practices and I feel rejuvenated in my approach to recruitment with both clients and candidates.
Through the help of this course I feel that I can actively, proactively and effectively target both clients and candidates to achieve my target orientated goals.
Shaun Paskin
My course was the Pet Sitting and Dog Walking course. It is quite an interesting course! It was perfect to learn, and this what I was looking for.
Easy and clear to understand with many helpful pictures, very helpful extra information, very informative. I really enjoyed studying this course. For me it was fun ? I studied when I have had time, which is great for me in addition to my current job.
I hope I can start soon my new career with my newly learned skills. I am so excited. Fully accredited course which is important for me. I will definitely recommend New Skills Academy!
Tamas Fekete
Why you should study with us
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RRP
$100
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It was an eye opening course that was flexible and easy to access. I was able to complete it from the comfort of my own home whilst also having the tasks to complete which enabled me to check my knowledge. I know feel much more confident in my field of work and really enjoyed doing it.
Ellie Clarke
This is a great course for any level of knowledge. Very easy to navigate, great practical tasks and explanations are very clear. You can revise any module with no problem. The test wasn’t too hard if you completed every module. It may be handy to make some notes before you start. Overall I'm very happy with my choice. Thank you New skills for my New skills :)
Julia Bobkova
Very interesting and helpful course. I ve learned a lot of interesting things about make up and the tutorials were very helpful and easy to understand. I really reccomend this course for everyone who is passionate about make up and wish to develop their skills and make a career from their hobby.
Nicoleta Lucaci
I took up this course initially to help me with my own dog, but found that as I worked through the material I actually started thinking that this could be something that I could use to make a second income. From start to finish I found the course engaging and interesting. I am now doing another dog related course and am experiencing the same level of enjoyment. I would recommend New Skills Academy without hesitation.
Keith Smith
Omg im so excited, over joyed and all the good stuff that comes to mind! Wonderful experience doing lessons with New Skills Academy. I look foward to doing more courses with them. I hope this will encourage others to come on board and refresh your minds or to learn something new, it's a win win situation. I want to thank New Skills Academy so much for making this as simple as possible for me.
Shari Anderson
I found this course incredibly useful, as it provided me with practical knowledge which I can implement in my role as a Support Worker. The videos were clear and concise, and the downloadable worksheets reinforced what I had learned as I was able to put pen to paper. Overall, a fantastic course for a great price! I am looking forward to taking on my next one.
Teleisha Harley
Lovely course for people who want to know the basics and of sign language. It's has helped me to get more of an understanding and will greatly benefit me in my workplace. So easy to pick up and the videos were easy to understand. Would definitely recommend to anyone.
Chloe Hambly
This course is a great way to brush up on my rusty excel skills, I recommend this course to anyone looking for something to do during lockdown, it's easy to use and talks you through each stage step by step. It has given me the confidence I need to further my career.
Georgia Darke
