Is the Customer Always Right Certificate
Why you should study with us
Is the Customer Always Right? Course
While customers are undoubtedly the most important asset of any business, the question remains if consumers are indeed always right. Coined by Harrod Gordon in 1909, ‘the customer is always right’ is an old and widely accepted adage in the world of business. However, as crucial as customer satisfaction is and as important as customers are to business success, there are times and situations where consumers are not always right. In fact, blindly following the assumption that consumers are always right can lead to adverse implications. The video course on ‘Is the Consumer Always Right?’ discusses and debates both sides of the coin and helps you decide on the best ways to resolve situations at work.
The course topics cover:
- Why customers are invaluable to the growth and development of your business and how to treat your customers well
- The benefits of treating your customers with attention and respect and how it helps
- Learning to identify situations where the consumer may not always be right and how to differentiate between the legitimacy of the complaint and poor customer service
- How to weigh the pros and cons of the situation and include important considerations
- How blindly favouring the consumer can lower the morale of your employees
- Useful strategies and tips that you can use when you find that a consumer is not right
- How to determine if you can resolve the situation or if you should let the consumer go
Benefits of studying the course include:
- You will be able to evaluate a situation by gathering details
- You become aware of the importance of customers and why you should offer reliable customer service
- You are better placed to back up employees when a consumer is abusive or abrasive
- You learn how to differentiate between solid customers who are worth retaining and others that you can let go
- You learn how to manage difficult consumers and regulate your body language in stressful situations
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Is the Customer Always Right Certificate
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 5 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 5 modules there is a multiple choice test. The questions will be on a range of topics found within the 5 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 3 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
I have a BA in Creative Writing, and I learned a lot from this course on the specifics of writing fantasy. With interesting subject matter and a worksheets that you can adapt for future writing, this course was absolutely worth the investment. It also allowed me to develop my teaching CV through its accredited certificate. I am looking forwards to incorporating some of the things I learned through the Fantasy Writing course in to my curriculum and classroom activities. If you have an interest in writing, or if you are an English teacher too, this series of courses are absolutely worth investing in.
Stephanie Gallon
This course is really comprehensive - it covers so many topics and themes. I really thought that the way the course is set out is very easy to use. You have the option to print out the course work or work online and the end of module worksheets are great for ensuring that you understand everything by filling in the blanks, answering questions about the topic and so on, you can even revisit modules.
I have only needed to contact support once but the reply was quick and concise.
I am really enjoying the course and wouldn't hesitate to recommend it to anyone thinking of or already working in the Office Management field.
Anna Burns
I had looked at a lot of different courses like this to help my CPD as an NQT. Not only was it super value for money, but really easy to use and work with.
Having the opportunity to print or PDF information means I can keep any work as evidence.
I have been very impressed with this course and will defiantly look to complete similar courses soon.
Kim Hudspith
It was a very informative and thorough course. And was made easy to learn and understand different aspects of Hotel Industry and Management issues through day-to-day examples.
It not only enlightened me with Hotel Management but Management in general as well.
I will keep these precious tips and notes handy to refer back to them when needed. In a nutshell, money well spent and I will come back for more courses in future.
The beauty of this course was how easy yet composite this course was. And the manner in which the notes are written made it very easy for me to carry on grasping knowledge from the beginning to the end.
Imran Amjad
Highly recommended ,with good and clear quality and content ,simply lead in payroll world ,absolutely amazing way to gain knowledge and skills for help kick career.
Pete Musial
A fantastic start for a new SENCo or a nice refresher for one who has been around for a while, worth every penny and has helped immensely!
Leanne McMahon
Is the Customer Always Right? Course
While customers are undoubtedly the most important asset of any business, the question remains if consumers are indeed always right. Coined by Harrod Gordon in 1909, ‘the customer is always right’ is an old and widely accepted adage in the world of business. However, as crucial as customer satisfaction is and as important as customers are to business success, there are times and situations where consumers are not always right. In fact, blindly following the assumption that consumers are always right can lead to adverse implications. The video course on ‘Is the Consumer Always Right?’ discusses and debates both sides of the coin and helps you decide on the best ways to resolve situations at work.
The course topics cover:
- Why customers are invaluable to the growth and development of your business and how to treat your customers well
- The benefits of treating your customers with attention and respect and how it helps
- Learning to identify situations where the consumer may not always be right and how to differentiate between the legitimacy of the complaint and poor customer service
- How to weigh the pros and cons of the situation and include important considerations
- How blindly favouring the consumer can lower the morale of your employees
- Useful strategies and tips that you can use when you find that a consumer is not right
- How to determine if you can resolve the situation or if you should let the consumer go
Benefits of studying the course include:
- You will be able to evaluate a situation by gathering details
- You become aware of the importance of customers and why you should offer reliable customer service
- You are better placed to back up employees when a consumer is abusive or abrasive
- You learn how to differentiate between solid customers who are worth retaining and others that you can let go
- You learn how to manage difficult consumers and regulate your body language in stressful situations
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Is the Customer Always Right Certificate
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 5 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 5 modules there is a multiple choice test. The questions will be on a range of topics found within the 5 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 3 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
I have a BA in Creative Writing, and I learned a lot from this course on the specifics of writing fantasy. With interesting subject matter and a worksheets that you can adapt for future writing, this course was absolutely worth the investment. It also allowed me to develop my teaching CV through its accredited certificate. I am looking forwards to incorporating some of the things I learned through the Fantasy Writing course in to my curriculum and classroom activities. If you have an interest in writing, or if you are an English teacher too, this series of courses are absolutely worth investing in.
Stephanie Gallon
This course is really comprehensive - it covers so many topics and themes. I really thought that the way the course is set out is very easy to use. You have the option to print out the course work or work online and the end of module worksheets are great for ensuring that you understand everything by filling in the blanks, answering questions about the topic and so on, you can even revisit modules.
I have only needed to contact support once but the reply was quick and concise.
I am really enjoying the course and wouldn't hesitate to recommend it to anyone thinking of or already working in the Office Management field.
Anna Burns
I had looked at a lot of different courses like this to help my CPD as an NQT. Not only was it super value for money, but really easy to use and work with.
Having the opportunity to print or PDF information means I can keep any work as evidence.
I have been very impressed with this course and will defiantly look to complete similar courses soon.
Kim Hudspith
It was a very informative and thorough course. And was made easy to learn and understand different aspects of Hotel Industry and Management issues through day-to-day examples.
It not only enlightened me with Hotel Management but Management in general as well.
I will keep these precious tips and notes handy to refer back to them when needed. In a nutshell, money well spent and I will come back for more courses in future.
The beauty of this course was how easy yet composite this course was. And the manner in which the notes are written made it very easy for me to carry on grasping knowledge from the beginning to the end.
Imran Amjad
Highly recommended ,with good and clear quality and content ,simply lead in payroll world ,absolutely amazing way to gain knowledge and skills for help kick career.
Pete Musial
A fantastic start for a new SENCo or a nice refresher for one who has been around for a while, worth every penny and has helped immensely!
Leanne McMahon
Why you should study with us
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RRP
€100
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Lovely course for people who want to know the basics and of sign language. It's has helped me to get more of an understanding and will greatly benefit me in my workplace. So easy to pick up and the videos were easy to understand. Would definitely recommend to anyone.
Chloe Hambly
Wow what an incredible insight for the start of anyone's journey in property. This course gives you so much information and there are tests and questions on each of the modules. The course is very easy to follow and well laid out. You can actually make notes on the pages of each module using the notes tab! I am very excited to say that I passed and I only spent one week on this course. I will print all the PDF information and keep it in a file with my certificate. I feel very confident for my future plans now I have completed this course.
Nichola Anderson
I found this course incredibly useful, as it provided me with practical knowledge which I can implement in my role as a Support Worker. The videos were clear and concise, and the downloadable worksheets reinforced what I had learned as I was able to put pen to paper. Overall, a fantastic course for a great price! I am looking forward to taking on my next one.
Teleisha Harley
Excellent course, well explained and easy to understand. The course can be done at my own pace and is available on various devices. The layout of the course was excellent and the notes options is very good. The content is perfect and well structured, making it easy to understand and follow. I will definitely be taking more courses in the future.
Luis Costa
This is a great course for any level of knowledge. Very easy to navigate, great practical tasks and explanations are very clear. You can revise any module with no problem. The test wasn’t too hard if you completed every module. It may be handy to make some notes before you start. Overall I'm very happy with my choice. Thank you New skills for my New skills :)
Julia Bobkova
I took up this course initially to help me with my own dog, but found that as I worked through the material I actually started thinking that this could be something that I could use to make a second income. From start to finish I found the course engaging and interesting. I am now doing another dog related course and am experiencing the same level of enjoyment. I would recommend New Skills Academy without hesitation.
Keith Smith
Fantastic course! Well-presented and challenging with frequent assessments. I feel a serious sense of accomplishment having not studied for over 30 years! Videos that accompany each module are carefully thought out and informative. Am so impressed with this course, have now signed up for 3 other courses and recommending New Skills Academy to everyone!
Marva Hudson
I am a doctor. This course is well organized, covering all areas of CBT. The videos and practical tips are very helpful. All the modules are arranged with good explanations and examples. Also each module consists of quick test and assignment which enables you to gain knowledge. Finally I would like to thank the New Skills Academy team.
Dr. M. Arshad
