Identifying and Exceeding Customer Expectations Certificate
Why you should study with us
Identifying and Exceeding Customer Needs Course
Understanding who your customers are and what they need is important in today’s rapidly changing business world. With so many options out there, your business will need to stand out, if you want to keep and attract loyal customers. This course will assist you in identifying and exceeding the needs of your customers, so that you can do just that.
The course will start off by providing an introduction to customer needs and your unique selling point (USP). It will then go on to discuss ways in which to determine your customer target market and how to identify and exceed their needs.
You will Learn:
- How to identify your unique selling point (USP) and how this ties in with customer needs
- How to identify who your customers are
- Different ways of identifying and exceeding customer needs
- The importance of identifying and exceeding customer needs
Benefits of Taking this Course:
- Your knowledge will allow you to correctly identify and present products and services that meet your customers’ needs
- You will be equipped to build stronger relationships with customers
- You will learn how to retain existing customers and attract new ones
- Your skills will help bring in loyal customers that purchase from you more frequently
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Identifying and Exceeding Customer Expectations Certificate
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 4 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 4 modules there is a multiple choice test. The questions will be on a range of topics found within the 4 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 2.5 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
Just writing to congratulate your team for putting this course together. I have been Training with SEN for a year as a trainee and fallen in love with this profession and the development of children in early years. I have had some professional in house training but i really enjoyed this course thank so much i needed a way to prove the some of my gained knowledge for my self as a single mum working so hard i am in tears this morning with joy thank so much i have lot of work to with our children with revisited knowledge and insight knowledge what bank of information to come back to when i need refreshing
Thank you This course was amazing I couldn't stop reading Like a hungry child
Tracey Boyce
This course will give me the chance to engage further in my search for a career. I found this course helpful for both refreshing my memory of known skills as well as teaching me new ones.
I appreciated the chance to engage in this course as it was very interactive. I could both watch videos as well as read explanations. I could then apply that in a practice element of the course.
I have an ICT A Level and I didn’t know some of the function that were possible on word. It has been beneficial to me, even though I’m well versed in Microsoft Word.
Shelley Mckeown
Great course. Easily readable online, no jargon and had up to date information and illustrations as well as the sources that were used within the modules. Most modules had an assessment at the end where you could check your own knowledge - this was a great add on to ensure you are up to speed. The exam was easily laid out great with no tricky to read questions. The completion certificate was easily accessible on completion and you are given your grade immediately after the exam - it even gives you the option to see your incorrect answers so you can review them in your own leisure. All of the modules are printable so you can ready back as often as you like. Not only this, but throughout the whole course, you have the ability to email representatives of the course who will answer any questions you may have and they are very prompt with their responses. I was overall very happy with this course and will definitely keep New Skills Academy in mind when taking future course. Thank you!
Gemma Johnston
I wanted a qualification to back up the practical experience I had gained in my last job. I found logging in and navigating the site very easy and I really like the flexibility it gave me; being able to study around my usual working day. The topics were well laid out and explained and I understood well through relevant examples.
The test at the end was straightforward however some rewording of the multiple answers would make it more understandable. But otherwise I'm really happy with this course and I have actually learnt more than I expected.
I would not hesitate to use this company again and have in fact bought another course since.
Jenna Woollon
The Marketing Diploma Course was laid out in such a way that it was easy to understand and work through and the modular approach meant I was able to complete the course in a way which suited me.
The New Skills Academy website is easy to use and the user dashboard provides all the information you need to start, continue and complete your studies.
Each module in the course was detailed and broken down into manageable chunks, with downloadable worksheets to test knowledge at the end of each module making sure you have the understanding to progress.
Overall, an easy way to develop new skills!
Nick Eyley
Very nice and practical. Good course structure comes with handout. Each module contains down-to-earth content which provide a comprehensive knowledge from learning about this industry, getting to know the florist and the basic understanding about flowers, then to how to start and maintain our own business.
With the completed course which does provide me clear guidelines to enter this industry and knowing what’s in front of me.
The hand out does help a lot too. I can decide freely when to learn and the learning pace by my own. Through this course, I’ve also established a solid knowledge about techniques of how to take care of flowers correctly, how to design and create my own bouquet.
Overall, I am very satisfied.
Cynthia Huang
Identifying and Exceeding Customer Needs Course
Understanding who your customers are and what they need is important in today’s rapidly changing business world. With so many options out there, your business will need to stand out, if you want to keep and attract loyal customers. This course will assist you in identifying and exceeding the needs of your customers, so that you can do just that.
The course will start off by providing an introduction to customer needs and your unique selling point (USP). It will then go on to discuss ways in which to determine your customer target market and how to identify and exceed their needs.
You will Learn:
- How to identify your unique selling point (USP) and how this ties in with customer needs
- How to identify who your customers are
- Different ways of identifying and exceeding customer needs
- The importance of identifying and exceeding customer needs
Benefits of Taking this Course:
- Your knowledge will allow you to correctly identify and present products and services that meet your customers’ needs
- You will be equipped to build stronger relationships with customers
- You will learn how to retain existing customers and attract new ones
- Your skills will help bring in loyal customers that purchase from you more frequently
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Identifying and Exceeding Customer Expectations Certificate
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 4 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 4 modules there is a multiple choice test. The questions will be on a range of topics found within the 4 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 2.5 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
Just writing to congratulate your team for putting this course together. I have been Training with SEN for a year as a trainee and fallen in love with this profession and the development of children in early years. I have had some professional in house training but i really enjoyed this course thank so much i needed a way to prove the some of my gained knowledge for my self as a single mum working so hard i am in tears this morning with joy thank so much i have lot of work to with our children with revisited knowledge and insight knowledge what bank of information to come back to when i need refreshing
Thank you This course was amazing I couldn't stop reading Like a hungry child
Tracey Boyce
This course will give me the chance to engage further in my search for a career. I found this course helpful for both refreshing my memory of known skills as well as teaching me new ones.
I appreciated the chance to engage in this course as it was very interactive. I could both watch videos as well as read explanations. I could then apply that in a practice element of the course.
I have an ICT A Level and I didn’t know some of the function that were possible on word. It has been beneficial to me, even though I’m well versed in Microsoft Word.
Shelley Mckeown
Great course. Easily readable online, no jargon and had up to date information and illustrations as well as the sources that were used within the modules. Most modules had an assessment at the end where you could check your own knowledge - this was a great add on to ensure you are up to speed. The exam was easily laid out great with no tricky to read questions. The completion certificate was easily accessible on completion and you are given your grade immediately after the exam - it even gives you the option to see your incorrect answers so you can review them in your own leisure. All of the modules are printable so you can ready back as often as you like. Not only this, but throughout the whole course, you have the ability to email representatives of the course who will answer any questions you may have and they are very prompt with their responses. I was overall very happy with this course and will definitely keep New Skills Academy in mind when taking future course. Thank you!
Gemma Johnston
I wanted a qualification to back up the practical experience I had gained in my last job. I found logging in and navigating the site very easy and I really like the flexibility it gave me; being able to study around my usual working day. The topics were well laid out and explained and I understood well through relevant examples.
The test at the end was straightforward however some rewording of the multiple answers would make it more understandable. But otherwise I'm really happy with this course and I have actually learnt more than I expected.
I would not hesitate to use this company again and have in fact bought another course since.
Jenna Woollon
The Marketing Diploma Course was laid out in such a way that it was easy to understand and work through and the modular approach meant I was able to complete the course in a way which suited me.
The New Skills Academy website is easy to use and the user dashboard provides all the information you need to start, continue and complete your studies.
Each module in the course was detailed and broken down into manageable chunks, with downloadable worksheets to test knowledge at the end of each module making sure you have the understanding to progress.
Overall, an easy way to develop new skills!
Nick Eyley
Very nice and practical. Good course structure comes with handout. Each module contains down-to-earth content which provide a comprehensive knowledge from learning about this industry, getting to know the florist and the basic understanding about flowers, then to how to start and maintain our own business.
With the completed course which does provide me clear guidelines to enter this industry and knowing what’s in front of me.
The hand out does help a lot too. I can decide freely when to learn and the learning pace by my own. Through this course, I’ve also established a solid knowledge about techniques of how to take care of flowers correctly, how to design and create my own bouquet.
Overall, I am very satisfied.
Cynthia Huang
Why you should study with us
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I found this course incredibly useful, as it provided me with practical knowledge which I can implement in my role as a Support Worker. The videos were clear and concise, and the downloadable worksheets reinforced what I had learned as I was able to put pen to paper. Overall, a fantastic course for a great price! I am looking forward to taking on my next one.
Teleisha Harley
Very interesting and helpful course. I ve learned a lot of interesting things about make up and the tutorials were very helpful and easy to understand. I really reccomend this course for everyone who is passionate about make up and wish to develop their skills and make a career from their hobby.
Nicoleta Lucaci
I took up this course initially to help me with my own dog, but found that as I worked through the material I actually started thinking that this could be something that I could use to make a second income. From start to finish I found the course engaging and interesting. I am now doing another dog related course and am experiencing the same level of enjoyment. I would recommend New Skills Academy without hesitation.
Keith Smith
Excellent course, well explained and easy to understand. The course can be done at my own pace and is available on various devices. The layout of the course was excellent and the notes options is very good. The content is perfect and well structured, making it easy to understand and follow. I will definitely be taking more courses in the future.
Luis Costa
Wow what an incredible insight for the start of anyone's journey in property. This course gives you so much information and there are tests and questions on each of the modules. The course is very easy to follow and well laid out. You can actually make notes on the pages of each module using the notes tab! I am very excited to say that I passed and I only spent one week on this course. I will print all the PDF information and keep it in a file with my certificate. I feel very confident for my future plans now I have completed this course.
Nichola Anderson
Fantastic course! Well-presented and challenging with frequent assessments. I feel a serious sense of accomplishment having not studied for over 30 years! Videos that accompany each module are carefully thought out and informative. Am so impressed with this course, have now signed up for 3 other courses and recommending New Skills Academy to everyone!
Marva Hudson
This is a great course for any level of knowledge. Very easy to navigate, great practical tasks and explanations are very clear. You can revise any module with no problem. The test wasn’t too hard if you completed every module. It may be handy to make some notes before you start. Overall I'm very happy with my choice. Thank you New skills for my New skills :)
Julia Bobkova
I am a doctor. This course is well organized, covering all areas of CBT. The videos and practical tips are very helpful. All the modules are arranged with good explanations and examples. Also each module consists of quick test and assignment which enables you to gain knowledge. Finally I would like to thank the New Skills Academy team.
Dr. M. Arshad
