Identifying and Exceeding Customer Expectations Certificate
Why you should study with us
Identifying and Exceeding Customer Needs Course
Understanding who your customers are and what they need is important in today’s rapidly changing business world. With so many options out there, your business will need to stand out, if you want to keep and attract loyal customers. This course will assist you in identifying and exceeding the needs of your customers, so that you can do just that.
The course will start off by providing an introduction to customer needs and your unique selling point (USP). It will then go on to discuss ways in which to determine your customer target market and how to identify and exceed their needs.
You will Learn:
- How to identify your unique selling point (USP) and how this ties in with customer needs
- How to identify who your customers are
- Different ways of identifying and exceeding customer needs
- The importance of identifying and exceeding customer needs
Benefits of Taking this Course:
- Your knowledge will allow you to correctly identify and present products and services that meet your customers’ needs
- You will be equipped to build stronger relationships with customers
- You will learn how to retain existing customers and attract new ones
- Your skills will help bring in loyal customers that purchase from you more frequently
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Identifying and Exceeding Customer Expectations Certificate
on 21st November 2025
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 4 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 4 modules there is a multiple choice test. The questions will be on a range of topics found within the 4 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
Once you have completed your test you can log in to your account and download/print your certificate any time you need it. If you would prefer us to post you a certificate to a UK address, there will be an admin charge of £10 (certificates sent internationally may cost more).
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 2.5 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
The contents on these classes are awesome! I’m currently an architecture student and was a little worried because is an online course and sometimes it leaves doubts or some subjects are not well debated, but I learned so much, it also improved my landscaping knowledge, its satisfying.
I need to say: congratulations for modules organization, the website layout, and the support. Seriously, every once and a while I take online classes and I’m surprised with the New Skills Academy, I totally recommend these classes for anybody that like gardens, also for architecture students – this is essential for our area.
Hopefully I can find something else to study with New Skills Academy!
Letitia Rossett
Enrolled in Legal Secretary Diploma course and absolutely love it! The course is well laid out, easy to follow at any pace and is full of information that is fit for the purpose. I can fit learning around my work and family life. I wish I had started sooner!
Rachida Zahouani
Excellent course was very informative and I thoroughly enjoyed completing it. Compiled of perfect size modules – not too long or short, to the point and excellent value for money.
Great idea to be able to print off each module to not only keep but to be able to refer to for the final exam at the end. Would highly recommend anyone who owns a pet of any type as all the information is relative all round. Great for anyone setting up a business involving pets just as much as a pet owner.
Course run very well and easy to access.
Vanessa Lewer
As a PA of a very fast moving company, having many situations thrown at me day to day, I decided to take the Level 3 Admin & PA Diploma course to ensure I was up to scratch within my job role. Although I knew a lot of what was within the course, there were many topics I hadn’t had to use before but since had to.
I found the course very easy to understand and relate to. It was interesting and factual which is brilliant for anyone that would like to improve their PA skills or for someone starting out as a PA.
I enjoyed the course and feel I have bettered myself and my job role as a PA
Linzy Small
WOW, I really learned so much more than I thought I would, this is an amazing course with useful insights and guidance. It was really well laid out, user friendly and a joy to participate in, even if you don’t want to start a business.
Any animal lover or owner would benefit from taking this course, as it covers so many aspects, from simple ways to handle a variety of different types of pets, grooming feeding and first aid as well.
It’s absolutely brilliant, I feel that I am now ready and prepared to start on my new journey. Thank you!
Loraine Simpson
The International Massage course is exceptional in value. The course is comprehensively laid out, each component labelled with an initial written notes, followed by details excellent videos which actually show exactly how to massage.
The course covers all types of massage such as Lomi lomi massage to hot stone massage.
I have benefited enormously from registering on this course. I would have absolutely no hesitation in recommending this course to anyone as I am aware of how much they would benefit.
I gave my friend a massage just for fun & she was amazed & told me she thinks I am the best masseuse ever. She should know as she has regular massages from professional. So what are you waiting for? Go ahead sign up for the course.
By the way no one is paying me to say this, I am saying what I believe to be true.
Abba Howson
Identifying and Exceeding Customer Needs Course
Understanding who your customers are and what they need is important in today’s rapidly changing business world. With so many options out there, your business will need to stand out, if you want to keep and attract loyal customers. This course will assist you in identifying and exceeding the needs of your customers, so that you can do just that.
The course will start off by providing an introduction to customer needs and your unique selling point (USP). It will then go on to discuss ways in which to determine your customer target market and how to identify and exceed their needs.
You will Learn:
- How to identify your unique selling point (USP) and how this ties in with customer needs
- How to identify who your customers are
- Different ways of identifying and exceeding customer needs
- The importance of identifying and exceeding customer needs
Benefits of Taking this Course:
- Your knowledge will allow you to correctly identify and present products and services that meet your customers’ needs
- You will be equipped to build stronger relationships with customers
- You will learn how to retain existing customers and attract new ones
- Your skills will help bring in loyal customers that purchase from you more frequently
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Identifying and Exceeding Customer Expectations Certificate
on 21st November 2025
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 4 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 4 modules there is a multiple choice test. The questions will be on a range of topics found within the 4 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
Once you have completed your test you can log in to your account and download/print your certificate any time you need it. If you would prefer us to post you a certificate to a UK address, there will be an admin charge of £10 (certificates sent internationally may cost more).
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 2.5 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
The contents on these classes are awesome! I’m currently an architecture student and was a little worried because is an online course and sometimes it leaves doubts or some subjects are not well debated, but I learned so much, it also improved my landscaping knowledge, its satisfying.
I need to say: congratulations for modules organization, the website layout, and the support. Seriously, every once and a while I take online classes and I’m surprised with the New Skills Academy, I totally recommend these classes for anybody that like gardens, also for architecture students – this is essential for our area.
Hopefully I can find something else to study with New Skills Academy!
Letitia Rossett
Enrolled in Legal Secretary Diploma course and absolutely love it! The course is well laid out, easy to follow at any pace and is full of information that is fit for the purpose. I can fit learning around my work and family life. I wish I had started sooner!
Rachida Zahouani
Excellent course was very informative and I thoroughly enjoyed completing it. Compiled of perfect size modules – not too long or short, to the point and excellent value for money.
Great idea to be able to print off each module to not only keep but to be able to refer to for the final exam at the end. Would highly recommend anyone who owns a pet of any type as all the information is relative all round. Great for anyone setting up a business involving pets just as much as a pet owner.
Course run very well and easy to access.
Vanessa Lewer
As a PA of a very fast moving company, having many situations thrown at me day to day, I decided to take the Level 3 Admin & PA Diploma course to ensure I was up to scratch within my job role. Although I knew a lot of what was within the course, there were many topics I hadn’t had to use before but since had to.
I found the course very easy to understand and relate to. It was interesting and factual which is brilliant for anyone that would like to improve their PA skills or for someone starting out as a PA.
I enjoyed the course and feel I have bettered myself and my job role as a PA
Linzy Small
WOW, I really learned so much more than I thought I would, this is an amazing course with useful insights and guidance. It was really well laid out, user friendly and a joy to participate in, even if you don’t want to start a business.
Any animal lover or owner would benefit from taking this course, as it covers so many aspects, from simple ways to handle a variety of different types of pets, grooming feeding and first aid as well.
It’s absolutely brilliant, I feel that I am now ready and prepared to start on my new journey. Thank you!
Loraine Simpson
The International Massage course is exceptional in value. The course is comprehensively laid out, each component labelled with an initial written notes, followed by details excellent videos which actually show exactly how to massage.
The course covers all types of massage such as Lomi lomi massage to hot stone massage.
I have benefited enormously from registering on this course. I would have absolutely no hesitation in recommending this course to anyone as I am aware of how much they would benefit.
I gave my friend a massage just for fun & she was amazed & told me she thinks I am the best masseuse ever. She should know as she has regular massages from professional. So what are you waiting for? Go ahead sign up for the course.
By the way no one is paying me to say this, I am saying what I believe to be true.
Abba Howson
Why you should study with us
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RRP
$100
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It was an eye opening course that was flexible and easy to access. I was able to complete it from the comfort of my own home whilst also having the tasks to complete which enabled me to check my knowledge. I know feel much more confident in my field of work and really enjoyed doing it.
Ellie Clarke
Yet another well laid out course. This is my 3rd course so far with New Skills Academy.
More than likely will be back for another one soon. This course was enjoyable to do, and I learnt a lot and passed first try. My certificate will be up on the wall soon.
Rob Coops
I am a doctor. This course is well organized, covering all areas of CBT. The videos and practical tips are very helpful. All the modules are arranged with good explanations and examples. Also each module consists of quick test and assignment which enables you to gain knowledge. Finally I would like to thank the New Skills Academy team.
Dr. M. Arshad
Lovely course for people who want to know the basics and of sign language. It's has helped me to get more of an understanding and will greatly benefit me in my workplace. So easy to pick up and the videos were easy to understand. Would definitely recommend to anyone.
Chloe Hambly
Omg im so excited, over joyed and all the good stuff that comes to mind! Wonderful experience doing lessons with New Skills Academy. I look foward to doing more courses with them. I hope this will encourage others to come on board and refresh your minds or to learn something new, it's a win win situation. I want to thank New Skills Academy so much for making this as simple as possible for me.
Shari Anderson
Excellent course, well explained and easy to understand. The course can be done at my own pace and is available on various devices. The layout of the course was excellent and the notes options is very good. The content is perfect and well structured, making it easy to understand and follow. I will definitely be taking more courses in the future.
Luis Costa
This is a great course for any level of knowledge. Very easy to navigate, great practical tasks and explanations are very clear. You can revise any module with no problem. The test wasn’t too hard if you completed every module. It may be handy to make some notes before you start. Overall I'm very happy with my choice. Thank you New skills for my New skills :)
Julia Bobkova
I found this course incredibly useful, as it provided me with practical knowledge which I can implement in my role as a Support Worker. The videos were clear and concise, and the downloadable worksheets reinforced what I had learned as I was able to put pen to paper. Overall, a fantastic course for a great price! I am looking forward to taking on my next one.
Teleisha Harley
