Identifying and Exceeding Customer Expectations Certificate
Identifying and Exceeding Customer Needs Course
Understanding who your customers are and what they need is important in today’s rapidly changing business world. With so many options out there, your business will need to stand out, if you want to keep and attract loyal customers. This course will assist you in identifying and exceeding the needs of your customers, so that you can do just that.
The course will start off by providing an introduction to customer needs and your unique selling point (USP). It will then go on to discuss ways in which to determine your customer target market and how to identify and exceed their needs.
You will Learn:
- How to identify your unique selling point (USP) and how this ties in with customer needs
- How to identify who your customers are
- Different ways of identifying and exceeding customer needs
- The importance of identifying and exceeding customer needs
Benefits of Taking this Course:
- Your knowledge will allow you to correctly identify and present products and services that meet your customers’ needs
- You will be equipped to build stronger relationships with customers
- You will learn how to retain existing customers and attract new ones
- Your skills will help bring in loyal customers that purchase from you more frequently
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Identifying and Exceeding Customer Expectations Certificate
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 4 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 4 modules there is a multiple choice test. The questions will be on a range of topics found within the 4 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 2.5 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
I love this garden design course, I have been given the opportunity to learn more about garden design and maintenance so I can start my own gardening business
Andrew Ledwold
I have just completed the ADHD Diploma.
I found the course extremely interesting and informative, especially for parents with children who have ADHD or people who work with children with the condition. It has changed my perspective on the condition a lot. I have therefore recommended this course to others.
The course was very well structured and easy to navigate. The wording used was simple to understand yet effective. The test was multiple choice which I liked and you are able to access your certificate straight after successful completion of the test which I thought was great.
I will definitely be purchasing another course from New Skills Academy.
Melissa Birch
Before starting this course I had no prior knowledge in floristry. The course not only gave me the tools I needed to get started but also gave me the passion and the confidence to move forward with floristry as a career.
Through the content I have learned within the course I have been able to not only make, but also sell many of my own designs as well as book a couple of future events.
This has been a great launching pad for me into a career I am truly enjoying. I highly suggest for anyone who is considering floristry to start with this course.
Laura Meers
So far I am really enjoying the course. the details were sent through to me within 4 hours, even though there was up to a 48 hour wait.
This course is very well structured and has many helpful features, such as the recap option for each module, and the summary section at the end of each module.
I will definitely be recommending this course.
Melissa Newlin
Very Informative course, breaks everything down easily into simple steps.Thank you.
Nicola Hovell
Excellent course that not only gives me the elements to know about my interest but helps me to refresh my previous knowledge about it and about all that is related to. I feel prepared to continue studying at the end of it, and I now work with animals as a volunteer.
I am happy to recommend to every person that wants to continue studying or would simply like to know more about pets. I don’t have much time to go to a class or can’t because of work.
Marvellous experience, and the help of the staff through email were great!
Silvia Esther Basik
Identifying and Exceeding Customer Needs Course
Understanding who your customers are and what they need is important in today’s rapidly changing business world. With so many options out there, your business will need to stand out, if you want to keep and attract loyal customers. This course will assist you in identifying and exceeding the needs of your customers, so that you can do just that.
The course will start off by providing an introduction to customer needs and your unique selling point (USP). It will then go on to discuss ways in which to determine your customer target market and how to identify and exceed their needs.
You will Learn:
- How to identify your unique selling point (USP) and how this ties in with customer needs
- How to identify who your customers are
- Different ways of identifying and exceeding customer needs
- The importance of identifying and exceeding customer needs
Benefits of Taking this Course:
- Your knowledge will allow you to correctly identify and present products and services that meet your customers’ needs
- You will be equipped to build stronger relationships with customers
- You will learn how to retain existing customers and attract new ones
- Your skills will help bring in loyal customers that purchase from you more frequently
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Identifying and Exceeding Customer Expectations Certificate
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 4 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 4 modules there is a multiple choice test. The questions will be on a range of topics found within the 4 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 2.5 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
I love this garden design course, I have been given the opportunity to learn more about garden design and maintenance so I can start my own gardening business
Andrew Ledwold
I have just completed the ADHD Diploma.
I found the course extremely interesting and informative, especially for parents with children who have ADHD or people who work with children with the condition. It has changed my perspective on the condition a lot. I have therefore recommended this course to others.
The course was very well structured and easy to navigate. The wording used was simple to understand yet effective. The test was multiple choice which I liked and you are able to access your certificate straight after successful completion of the test which I thought was great.
I will definitely be purchasing another course from New Skills Academy.
Melissa Birch
Before starting this course I had no prior knowledge in floristry. The course not only gave me the tools I needed to get started but also gave me the passion and the confidence to move forward with floristry as a career.
Through the content I have learned within the course I have been able to not only make, but also sell many of my own designs as well as book a couple of future events.
This has been a great launching pad for me into a career I am truly enjoying. I highly suggest for anyone who is considering floristry to start with this course.
Laura Meers
So far I am really enjoying the course. the details were sent through to me within 4 hours, even though there was up to a 48 hour wait.
This course is very well structured and has many helpful features, such as the recap option for each module, and the summary section at the end of each module.
I will definitely be recommending this course.
Melissa Newlin
Very Informative course, breaks everything down easily into simple steps.Thank you.
Nicola Hovell
Excellent course that not only gives me the elements to know about my interest but helps me to refresh my previous knowledge about it and about all that is related to. I feel prepared to continue studying at the end of it, and I now work with animals as a volunteer.
I am happy to recommend to every person that wants to continue studying or would simply like to know more about pets. I don’t have much time to go to a class or can’t because of work.
Marvellous experience, and the help of the staff through email were great!
Silvia Esther Basik
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RRP
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Very interesting and helpful course. I ve learned a lot of interesting things about make up and the tutorials were very helpful and easy to understand. I really reccomend this course for everyone who is passionate about make up and wish to develop their skills and make a career from their hobby.
Nicoleta Lucaci
This is a great course for any level of knowledge. Very easy to navigate, great practical tasks and explanations are very clear. You can revise any module with no problem. The test wasn’t too hard if you completed every module. It may be handy to make some notes before you start. Overall I'm very happy with my choice. Thank you New skills for my New skills :)
Julia Bobkova
This course is a great way to brush up on my rusty excel skills, I recommend this course to anyone looking for something to do during lockdown, it's easy to use and talks you through each stage step by step. It has given me the confidence I need to further my career.
Georgia Darke
Yet another well laid out course. This is my 3rd course so far with New Skills Academy.
More than likely will be back for another one soon. This course was enjoyable to do, and I learnt a lot and passed first try. My certificate will be up on the wall soon.
Rob Coops
Excellent course, well explained and easy to understand. The course can be done at my own pace and is available on various devices. The layout of the course was excellent and the notes options is very good. The content is perfect and well structured, making it easy to understand and follow. I will definitely be taking more courses in the future.
Luis Costa
The course was clearly set out with helpful end of week tests which built my knowledge. Being dyslexic I found the course was set out in an easy to understand way. I was able to pass the test on my first attempt. The downloaded pdf are a useful resource that you can keep forever. Looking forward to the next course
Ross Dunsten
It was an eye opening course that was flexible and easy to access. I was able to complete it from the comfort of my own home whilst also having the tasks to complete which enabled me to check my knowledge. I know feel much more confident in my field of work and really enjoyed doing it.
Ellie Clarke
I am a doctor. This course is well organized, covering all areas of CBT. The videos and practical tips are very helpful. All the modules are arranged with good explanations and examples. Also each module consists of quick test and assignment which enables you to gain knowledge. Finally I would like to thank the New Skills Academy team.
Dr. M. Arshad