Identifying and Exceeding Customer Expectations Certificate

Identifying and Exceeding Customer Needs Course

Understanding who your customers are and what they need is important in today’s rapidly changing business world. With so many options out there, your business will need to stand out, if you want to keep and attract loyal customers. This course will assist you in identifying and exceeding the needs of your customers, so that you can do just that.

The course will start off by providing an introduction to customer needs and your unique selling point (USP). It will then go on to discuss ways in which to determine your customer target market and how to identify and exceed their needs.

You will Learn:

  • How to identify your unique selling point (USP) and how this ties in with customer needs
  • How to identify who your customers are
  • Different ways of identifying and exceeding customer needs
  • The importance of identifying and exceeding customer needs

Benefits of Taking this Course:

  • Your knowledge will allow you to correctly identify and present products and services that meet your customers’ needs
  • You will be equipped to build stronger relationships with customers
  • You will learn how to retain existing customers and attract new ones
  • Your skills will help bring in loyal customers that purchase from you more frequently

This course includes

24/7 Student Support

End of course certification

Lifetime access to your course

Compatible with modern devices

PLUS - Access to the exclusive New Skills Academy Study Group!
ID: YDFT67YHJ
certificate

of achievement

This certificate is presented to

Your Name

NSA

For completing the

Identifying and Exceeding Customer Expectations Certificate

on 21st November 2026

Selena Hurford

Selena Hurford

Course Tutor

cpd

Daniel Morgan

Daniel Morgan

Head of Academy

Certificate Example

Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.

The course is broken down into 4 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.

You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!

Once you have completed all 4 modules there is a multiple choice test. The questions will be on a range of topics found within the 4 modules. The test, like the course, is online and can be taken a time and location of your choosing.

The pass mark for the test is 70%.

If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.

You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.

You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.

We estimate that the course will take about 2.5 hours to complete in total, plus an additional 30 minutes for the end of course test.

Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.

Amazing, informative course, really great value for money. Easy to use and navigate the website, and well worth it. Very clear and concise instructions.

I work in fraud at the moment and am just looking for something to add to my CV. Really great value for money. Simple, quick, easy and informative. Lots of modules that make up the course that are simple yet informative about fraud and money laundering and other aspects of fraud.

I’ve enjoyed the course so far and am looking forward to completing it and gaining a new qualification for my CV as well as new knowledge for my current workplace.

Jade Petrie

Absolutely amazing course.. I had so much fun learning with New Skills Academy. This course was so informative, set out really well and I learned so much. It was great that with two young children under 3, I still managed to learn and pass my course that I’m so happy about.

Also fantastic that for a small fee I am having my certificate sent out to me which is a great option for me. All that’s left for me to do now is practice practice and practice. New Skills Academy have given me the confidence to start my venture as a Face Painter. Thank you so much. Amy xx

Amy Hewson

Fantastic course with great instruction and demonstrations.

I can already feel the benefit of this course whilst at work through improved efficiency and the handy tips I have picked up.

I have been using Excel for years now and I really regret not seeking some tuition sooner as I have learnt so many simple but useful things that can really make a difference straight away.

Very pleased with this provider and looking forward to the advanced level and possibly further courses in the future.

I would highly recommend this to anyone wishing to enhance their current knowledge or as a refresher.

Jordan Price

I started this course not too long ago but I am already learning so much! The course content is extremely interesting and informative!

I get excited thinking about what is going to be in each module! I would recommend this course to everybody with a passion for makeup without hesitation! I love the convenience of being able to do this course wherever I am.

Also, the fact that there is no time limit for the course is a plus, this means I can take my time and take notes as I go, without feeling rushed to complete each module fast.

Cian Conroy

The course is informative and easy to follow. I especially liked the history tips given throughout the course.

I have included the payroll Diploma course to add another skill set to my CV and being self employed and in the mature bracket it is good to keep yourself updated on all new legislation. I also liked the option of returning to complete modules in your own time to fit in around work commitments.

Claire Bishop

I have always had an interest in property and estate management. I was unsure how to get my career started in this field without any experience or qualifications in that area. Also, having three children and a full time job limits my ability to attend to college courses. The online system they have at "New Skills Academy" is so straight forward and easy to use. I'm really enjoying learning and expanding my knowledge at my own pace and in my own time. Getting started was so straightforward, I even read over material during swimming lessons and the school run. I'm already looking for the next course to start!

Kayley Jones

Duration:
2.5 hours

Access:
Lifetime Access

Approved by:
CPD

Learning Type:


Text based modules  Images  Video learning 

Cost:
$120.00

Identifying and Exceeding Customer Needs Course

Understanding who your customers are and what they need is important in today’s rapidly changing business world. With so many options out there, your business will need to stand out, if you want to keep and attract loyal customers. This course will assist you in identifying and exceeding the needs of your customers, so that you can do just that.

The course will start off by providing an introduction to customer needs and your unique selling point (USP). It will then go on to discuss ways in which to determine your customer target market and how to identify and exceed their needs.

You will Learn:

  • How to identify your unique selling point (USP) and how this ties in with customer needs
  • How to identify who your customers are
  • Different ways of identifying and exceeding customer needs
  • The importance of identifying and exceeding customer needs

Benefits of Taking this Course:

  • Your knowledge will allow you to correctly identify and present products and services that meet your customers’ needs
  • You will be equipped to build stronger relationships with customers
  • You will learn how to retain existing customers and attract new ones
  • Your skills will help bring in loyal customers that purchase from you more frequently

This course includes

24/7 Student Support

End of course certification

Lifetime access to your course

Compatible with modern devices

PLUS - Access to the exclusive New Skills Academy Study Group!
ID: YDFT67YHJ
certificate

of achievement

This certificate is presented to

Your Name

NSA

For completing the

Identifying and Exceeding Customer Expectations Certificate

on 21st November 2026

Selena Hurford

Selena Hurford

Course Tutor

cpd

Daniel Morgan

Daniel Morgan

Head of Academy

Certificate Example

Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.

The course is broken down into 4 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.

You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!

Once you have completed all 4 modules there is a multiple choice test. The questions will be on a range of topics found within the 4 modules. The test, like the course, is online and can be taken a time and location of your choosing.

The pass mark for the test is 70%.

If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.

You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.

You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.

We estimate that the course will take about 2.5 hours to complete in total, plus an additional 30 minutes for the end of course test.

Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.

Amazing, informative course, really great value for money. Easy to use and navigate the website, and well worth it. Very clear and concise instructions.

I work in fraud at the moment and am just looking for something to add to my CV. Really great value for money. Simple, quick, easy and informative. Lots of modules that make up the course that are simple yet informative about fraud and money laundering and other aspects of fraud.

I’ve enjoyed the course so far and am looking forward to completing it and gaining a new qualification for my CV as well as new knowledge for my current workplace.

Jade Petrie

Absolutely amazing course.. I had so much fun learning with New Skills Academy. This course was so informative, set out really well and I learned so much. It was great that with two young children under 3, I still managed to learn and pass my course that I’m so happy about.

Also fantastic that for a small fee I am having my certificate sent out to me which is a great option for me. All that’s left for me to do now is practice practice and practice. New Skills Academy have given me the confidence to start my venture as a Face Painter. Thank you so much. Amy xx

Amy Hewson

Fantastic course with great instruction and demonstrations.

I can already feel the benefit of this course whilst at work through improved efficiency and the handy tips I have picked up.

I have been using Excel for years now and I really regret not seeking some tuition sooner as I have learnt so many simple but useful things that can really make a difference straight away.

Very pleased with this provider and looking forward to the advanced level and possibly further courses in the future.

I would highly recommend this to anyone wishing to enhance their current knowledge or as a refresher.

Jordan Price

I started this course not too long ago but I am already learning so much! The course content is extremely interesting and informative!

I get excited thinking about what is going to be in each module! I would recommend this course to everybody with a passion for makeup without hesitation! I love the convenience of being able to do this course wherever I am.

Also, the fact that there is no time limit for the course is a plus, this means I can take my time and take notes as I go, without feeling rushed to complete each module fast.

Cian Conroy

The course is informative and easy to follow. I especially liked the history tips given throughout the course.

I have included the payroll Diploma course to add another skill set to my CV and being self employed and in the mature bracket it is good to keep yourself updated on all new legislation. I also liked the option of returning to complete modules in your own time to fit in around work commitments.

Claire Bishop

I have always had an interest in property and estate management. I was unsure how to get my career started in this field without any experience or qualifications in that area. Also, having three children and a full time job limits my ability to attend to college courses. The online system they have at "New Skills Academy" is so straight forward and easy to use. I'm really enjoying learning and expanding my knowledge at my own pace and in my own time. Getting started was so straightforward, I even read over material during swimming lessons and the school run. I'm already looking for the next course to start!

Kayley Jones

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