The Four Ps of Marketing Certificate
Why you should study with us
The Four P’s of Marketing Certificate Course
Successful marketing is an art form and it can take years to fully appreciate the nuances of promoting and selling a product. However, the basic principles are relatively straightforward.
When you understand the “Four P’s” of marketing, you are in a good position to target your audience and drive sales. In this course, you will receive an overview of the “Four P’s” and learn how you can implement them into your own marketing strategy.
The course offers practical solutions for making the most of this model alongside basic marketing theory.
You Will Learn:
- What the Four P’s are, why they are so important and how they are relate to one another
- How to use the Four P’s when putting together a marketing plan and researching your target demographic
- How to use the Four P’s in the earliest stages of product development and how to stay focused when applying the model
Benefits of Taking This Course:
- If you are responsible for the marketing and promotion of a product or service, you will find this course a useful introduction to the marketing process
- If you do not work in marketing, but collaborate with marketing professionals on a regular basis, this course will provide you with a useful appreciation of their role in the organisation
- This course will help you understand the benefits of thorough research at every stage of product development, and gives you some practical tips on how to put the Four P’s into practice
- Effective marketing drives sales, so this course will provide you with useful information that may ultimately increase your business’ profits
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
The Four Ps of Marketing Certificate
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 3 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 3 modules there is a multiple choice test. The questions will be on a range of topics found within the 3 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 0.25 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
This online course gave me the opportunity to plan my study time around the rest of my day, instead of the other way around. I was able to study and work when I was at my peak energy, whether that’s early morning or late at night.
The course material was always accessible online, so there was no need to schedule special trips to a library either. It makes a good option for everyone who needs to keep the balance between their work and family commitments.
Simple and understandable language. I really recommend to anyone who would like to improve qualifications.
Urszula Jakobczak
Sophie Watkins
I am considering a career change, so this seemed a good place to start. The course was comprehensive, for the price and easy to follow. The videos were also really helpful, to help put the information into context. The instructor was very down to earth and easy to follow.
It is helpful to be able to print out the course notes, to refer to at a later date. I will also re-watch the videos when I need to.
The test at the end was multiple choice. There may have been information relating to this on the website, but I didn't find it. The questions were very specific, so you do need to have revised before you take the test.
All in all, I am impressed, for the £40 I spent.
Kirsty Trenerry
Providing excellent customer service is essential to the long-term viability of every business. New Skills Academy - for me online Diploma in Customer Service course introduces the fundamental elements of customer service and explains how they can be applied in any organization. Following this, it describes how a business can develop its customer service program to the highest level.
This course also details the role of customer service in the hospitality industry, the retail industry and the public sector. These sections explain the elements of customer service that should be focused on in these sectors.
This Diploma course is ideal for business managers, business owners and entrepreneurs who wish to learn how to implement an effective customer service program in their organization. This course will also be of great interest to retail staff, hospitality workers and public servants who want to become more proficient at providing friendly and effective customer service.
Oksana Furmane
This course thoroughly improved my knowledge of Microsoft Outlook. I found the modules on meetings, appointments and tasks the most informative. I’m sure these will all have a direct impact on my day to day working life.
If you do not already have a basic understanding of Outlook then the first few modules in particular will be very helpful to you as they cover the fundamentals extremely well.
There is also more advanced options for those who are at that level.
The course is very easy to follow, the tutorial videos are extremely well put together and you can learn at your own pace.
Jordan Grierson
At age 44, I took a notion to start a new career, so I booked a Travel & Tourism online course with New Skills Academy.
I was actually pretty nervous when I looked at the modules as it’s been years since I studied!
I was pleasantly surprised at how well the course flowed and how uncomplicated it was. The presentation of the course was easy to read and understand.
When I got to the final test, I was nervous, but had no need to be. It was a general test of knowledge and I passed with 70%. I feel proud!
Angela Wilson
The Four P’s of Marketing Certificate Course
Successful marketing is an art form and it can take years to fully appreciate the nuances of promoting and selling a product. However, the basic principles are relatively straightforward.
When you understand the “Four P’s” of marketing, you are in a good position to target your audience and drive sales. In this course, you will receive an overview of the “Four P’s” and learn how you can implement them into your own marketing strategy.
The course offers practical solutions for making the most of this model alongside basic marketing theory.
You Will Learn:
- What the Four P’s are, why they are so important and how they are relate to one another
- How to use the Four P’s when putting together a marketing plan and researching your target demographic
- How to use the Four P’s in the earliest stages of product development and how to stay focused when applying the model
Benefits of Taking This Course:
- If you are responsible for the marketing and promotion of a product or service, you will find this course a useful introduction to the marketing process
- If you do not work in marketing, but collaborate with marketing professionals on a regular basis, this course will provide you with a useful appreciation of their role in the organisation
- This course will help you understand the benefits of thorough research at every stage of product development, and gives you some practical tips on how to put the Four P’s into practice
- Effective marketing drives sales, so this course will provide you with useful information that may ultimately increase your business’ profits
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
The Four Ps of Marketing Certificate
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 3 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 3 modules there is a multiple choice test. The questions will be on a range of topics found within the 3 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 0.25 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
This online course gave me the opportunity to plan my study time around the rest of my day, instead of the other way around. I was able to study and work when I was at my peak energy, whether that’s early morning or late at night.
The course material was always accessible online, so there was no need to schedule special trips to a library either. It makes a good option for everyone who needs to keep the balance between their work and family commitments.
Simple and understandable language. I really recommend to anyone who would like to improve qualifications.
Urszula Jakobczak
Sophie Watkins
I am considering a career change, so this seemed a good place to start. The course was comprehensive, for the price and easy to follow. The videos were also really helpful, to help put the information into context. The instructor was very down to earth and easy to follow.
It is helpful to be able to print out the course notes, to refer to at a later date. I will also re-watch the videos when I need to.
The test at the end was multiple choice. There may have been information relating to this on the website, but I didn't find it. The questions were very specific, so you do need to have revised before you take the test.
All in all, I am impressed, for the £40 I spent.
Kirsty Trenerry
Providing excellent customer service is essential to the long-term viability of every business. New Skills Academy - for me online Diploma in Customer Service course introduces the fundamental elements of customer service and explains how they can be applied in any organization. Following this, it describes how a business can develop its customer service program to the highest level.
This course also details the role of customer service in the hospitality industry, the retail industry and the public sector. These sections explain the elements of customer service that should be focused on in these sectors.
This Diploma course is ideal for business managers, business owners and entrepreneurs who wish to learn how to implement an effective customer service program in their organization. This course will also be of great interest to retail staff, hospitality workers and public servants who want to become more proficient at providing friendly and effective customer service.
Oksana Furmane
This course thoroughly improved my knowledge of Microsoft Outlook. I found the modules on meetings, appointments and tasks the most informative. I’m sure these will all have a direct impact on my day to day working life.
If you do not already have a basic understanding of Outlook then the first few modules in particular will be very helpful to you as they cover the fundamentals extremely well.
There is also more advanced options for those who are at that level.
The course is very easy to follow, the tutorial videos are extremely well put together and you can learn at your own pace.
Jordan Grierson
At age 44, I took a notion to start a new career, so I booked a Travel & Tourism online course with New Skills Academy.
I was actually pretty nervous when I looked at the modules as it’s been years since I studied!
I was pleasantly surprised at how well the course flowed and how uncomplicated it was. The presentation of the course was easy to read and understand.
When I got to the final test, I was nervous, but had no need to be. It was a general test of knowledge and I passed with 70%. I feel proud!
Angela Wilson
Why you should study with us
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Wow what an incredible insight for the start of anyone's journey in property. This course gives you so much information and there are tests and questions on each of the modules. The course is very easy to follow and well laid out. You can actually make notes on the pages of each module using the notes tab! I am very excited to say that I passed and I only spent one week on this course. I will print all the PDF information and keep it in a file with my certificate. I feel very confident for my future plans now I have completed this course.
Nichola Anderson
Very interesting and helpful course. I ve learned a lot of interesting things about make up and the tutorials were very helpful and easy to understand. I really reccomend this course for everyone who is passionate about make up and wish to develop their skills and make a career from their hobby.
Nicoleta Lucaci
I took up this course initially to help me with my own dog, but found that as I worked through the material I actually started thinking that this could be something that I could use to make a second income. From start to finish I found the course engaging and interesting. I am now doing another dog related course and am experiencing the same level of enjoyment. I would recommend New Skills Academy without hesitation.
Keith Smith
Lovely course for people who want to know the basics and of sign language. It's has helped me to get more of an understanding and will greatly benefit me in my workplace. So easy to pick up and the videos were easy to understand. Would definitely recommend to anyone.
Chloe Hambly
Yet another well laid out course. This is my 3rd course so far with New Skills Academy.
More than likely will be back for another one soon. This course was enjoyable to do, and I learnt a lot and passed first try. My certificate will be up on the wall soon.
Rob Coops
Excellent course, well explained and easy to understand. The course can be done at my own pace and is available on various devices. The layout of the course was excellent and the notes options is very good. The content is perfect and well structured, making it easy to understand and follow. I will definitely be taking more courses in the future.
Luis Costa
I found this course incredibly useful, as it provided me with practical knowledge which I can implement in my role as a Support Worker. The videos were clear and concise, and the downloadable worksheets reinforced what I had learned as I was able to put pen to paper. Overall, a fantastic course for a great price! I am looking forward to taking on my next one.
Teleisha Harley
The course was clearly set out with helpful end of week tests which built my knowledge. Being dyslexic I found the course was set out in an easy to understand way. I was able to pass the test on my first attempt. The downloaded pdf are a useful resource that you can keep forever. Looking forward to the next course
Ross Dunsten
