The Four Ps of Marketing Certificate

The Four P’s of Marketing Certificate Course

Successful marketing is an art form and it can take years to fully appreciate the nuances of promoting and selling a product. However, the basic principles are relatively straightforward.

When you understand the “Four P’s” of marketing, you are in a good position to target your audience and drive sales. In this course, you will receive an overview of the “Four P’s” and learn how you can implement them into your own marketing strategy.

The course offers practical solutions for making the most of this model alongside basic marketing theory.

You Will Learn:

  • What the Four P’s are, why they are so important and how they are relate to one another
  • How to use the Four P’s when putting together a marketing plan and researching your target demographic
  • How to use the Four P’s in the earliest stages of product development and how to stay focused when applying the model

Benefits of Taking This Course:

  • If you are responsible for the marketing and promotion of a product or service, you will find this course a useful introduction to the marketing process
  • If you do not work in marketing, but collaborate with marketing professionals on a regular basis, this course will provide you with a useful appreciation of their role in the organisation
  • This course will help you understand the benefits of thorough research at every stage of product development, and gives you some practical tips on how to put the Four P’s into practice
  • Effective marketing drives sales, so this course will provide you with useful information that may ultimately increase your business’ profits

This course includes

24/7 Student Support

End of course certification

Lifetime access to your course

Compatible with modern devices

PLUS - Access to the exclusive New Skills Academy Study Group!
ID: YDFT67YHJ
certificate

of achievement

This certificate is presented to

Your Name

NSA

For completing the

The Four Ps of Marketing Certificate

on 21st November 2026

Selena Hurford

Selena Hurford

Course Tutor

cpd

Daniel Morgan

Daniel Morgan

Head of Academy

Certificate Example

Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.

The course is broken down into 3 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.

You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!

Once you have completed all 3 modules there is a multiple choice test. The questions will be on a range of topics found within the 3 modules. The test, like the course, is online and can be taken a time and location of your choosing.

The pass mark for the test is 70%.

If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.

You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.

You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.

We estimate that the course will take about 0.25 hours to complete in total, plus an additional 30 minutes for the end of course test.

Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.

I have not long started this course but I would recommend it to anyone who is thinking about opening their own baking business.

It has taught me new and interesting things so far and I am excited to complete the remaining modules. This course is helping me to understand what it is like to start a business and how much is actually needed to make it work. I have really enjoyed learning new techniques and ingredients for baking cakes, muffins etc and also what ingredients you can use to cater a variety of people.

I am so glad I came across this course.

Cindel Simmill

I found the course very useful and it was fairly easy to navigate around the website. The course material was good and easy to understand and I am glad that I passed my test.

I learned so much as I am currently doing my CEMAP Mortgage Adviser qualification and thought that doing an Estate Agency Diploma would help me know the basics about selling and letting properties.

I feel so much more confident after doing the course and encourage anyone who wants a career in Estate Agency to do this course as you will learn so much from it.
Thank you New Skills Academy!

Alym Nathoo

This is an absolutely brilliant course, I really enjoyed it and it consists of very detailed information. The test at the end was slightly tricky so it’s important to pay attention to all aspects of the course content. I would highly recommend this course to anyone thinking of becoming a wedding planner, with an interest in this topic or even to anyone who is getting married as there’s a lot of information which could be found useful and certain things that give you good ideas. I loved this course and I’m sad it’s over. It was definitely brilliant from start to finish and is great value for money!

Natasha Boreland

I am a hands-on learner, nothing goes in when I am bored blasted. This course was fantastic, the material for each module is provided in writing, which can be printed and read wherever you are in in your own time, all devices compatible and a short video showing how to do it using Excel.

You can re-visit each module however many times you want, even after completing the exam. The exam is totally content driven (what they teach is what they ask).
This is a great site to learn and I will be recommending it to everyone, Do a course…

Paul Byrne

Well structured and easy to follow coursework. My queries were answered promptly and were clearly not stock Q&A responses so I felt I had been given real support.

The test at the end was unexpected as the end of module tests were self marking. As it was a timed test that covered every aspect of the course but in a random way which meant one had to pay attention and read the questions carefully!

I feel I have achieved something and will certainly follow up with another course. New Skills Academy is highly recommended as an online study organisation, as well.

Moi Watson

The course is informative and easy to follow. I especially liked the history tips given throughout the course.

I have included the payroll Diploma course to add another skill set to my CV and being self employed and in the mature bracket it is good to keep yourself updated on all new legislation. I also liked the option of returning to complete modules in your own time to fit in around work commitments.

Claire Bishop

Duration:
0.25 hours

Access:
Lifetime Access

Approved by:
CPD

Learning Type:


Text based modules  Images  Video learning 

Cost:
$50.00

The Four P’s of Marketing Certificate Course

Successful marketing is an art form and it can take years to fully appreciate the nuances of promoting and selling a product. However, the basic principles are relatively straightforward.

When you understand the “Four P’s” of marketing, you are in a good position to target your audience and drive sales. In this course, you will receive an overview of the “Four P’s” and learn how you can implement them into your own marketing strategy.

The course offers practical solutions for making the most of this model alongside basic marketing theory.

You Will Learn:

  • What the Four P’s are, why they are so important and how they are relate to one another
  • How to use the Four P’s when putting together a marketing plan and researching your target demographic
  • How to use the Four P’s in the earliest stages of product development and how to stay focused when applying the model

Benefits of Taking This Course:

  • If you are responsible for the marketing and promotion of a product or service, you will find this course a useful introduction to the marketing process
  • If you do not work in marketing, but collaborate with marketing professionals on a regular basis, this course will provide you with a useful appreciation of their role in the organisation
  • This course will help you understand the benefits of thorough research at every stage of product development, and gives you some practical tips on how to put the Four P’s into practice
  • Effective marketing drives sales, so this course will provide you with useful information that may ultimately increase your business’ profits

This course includes

24/7 Student Support

End of course certification

Lifetime access to your course

Compatible with modern devices

PLUS - Access to the exclusive New Skills Academy Study Group!
ID: YDFT67YHJ
certificate

of achievement

This certificate is presented to

Your Name

NSA

For completing the

The Four Ps of Marketing Certificate

on 21st November 2026

Selena Hurford

Selena Hurford

Course Tutor

cpd

Daniel Morgan

Daniel Morgan

Head of Academy

Certificate Example

Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.

The course is broken down into 3 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.

You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!

Once you have completed all 3 modules there is a multiple choice test. The questions will be on a range of topics found within the 3 modules. The test, like the course, is online and can be taken a time and location of your choosing.

The pass mark for the test is 70%.

If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.

You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.

You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.

We estimate that the course will take about 0.25 hours to complete in total, plus an additional 30 minutes for the end of course test.

Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.

I have not long started this course but I would recommend it to anyone who is thinking about opening their own baking business.

It has taught me new and interesting things so far and I am excited to complete the remaining modules. This course is helping me to understand what it is like to start a business and how much is actually needed to make it work. I have really enjoyed learning new techniques and ingredients for baking cakes, muffins etc and also what ingredients you can use to cater a variety of people.

I am so glad I came across this course.

Cindel Simmill

I found the course very useful and it was fairly easy to navigate around the website. The course material was good and easy to understand and I am glad that I passed my test.

I learned so much as I am currently doing my CEMAP Mortgage Adviser qualification and thought that doing an Estate Agency Diploma would help me know the basics about selling and letting properties.

I feel so much more confident after doing the course and encourage anyone who wants a career in Estate Agency to do this course as you will learn so much from it.
Thank you New Skills Academy!

Alym Nathoo

This is an absolutely brilliant course, I really enjoyed it and it consists of very detailed information. The test at the end was slightly tricky so it’s important to pay attention to all aspects of the course content. I would highly recommend this course to anyone thinking of becoming a wedding planner, with an interest in this topic or even to anyone who is getting married as there’s a lot of information which could be found useful and certain things that give you good ideas. I loved this course and I’m sad it’s over. It was definitely brilliant from start to finish and is great value for money!

Natasha Boreland

I am a hands-on learner, nothing goes in when I am bored blasted. This course was fantastic, the material for each module is provided in writing, which can be printed and read wherever you are in in your own time, all devices compatible and a short video showing how to do it using Excel.

You can re-visit each module however many times you want, even after completing the exam. The exam is totally content driven (what they teach is what they ask).
This is a great site to learn and I will be recommending it to everyone, Do a course…

Paul Byrne

Well structured and easy to follow coursework. My queries were answered promptly and were clearly not stock Q&A responses so I felt I had been given real support.

The test at the end was unexpected as the end of module tests were self marking. As it was a timed test that covered every aspect of the course but in a random way which meant one had to pay attention and read the questions carefully!

I feel I have achieved something and will certainly follow up with another course. New Skills Academy is highly recommended as an online study organisation, as well.

Moi Watson

The course is informative and easy to follow. I especially liked the history tips given throughout the course.

I have included the payroll Diploma course to add another skill set to my CV and being self employed and in the mature bracket it is good to keep yourself updated on all new legislation. I also liked the option of returning to complete modules in your own time to fit in around work commitments.

Claire Bishop

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