Instagram Marketing Certificate
Why you should study with us
Instagram Marketing Certificate Course
The world of marketing changed exponentially with the introduction of social media. Not only did social media platforms allow for a major expansion in marketing demographic outreach, but they introduced an affordable avenue for businesses and companies to market their brand. Since its inception in 2010, Instagram rapidly became a sought-after platform for marketing.
As with any form of marketing, Instagram marketing requires research, legwork and a budget. However, the potential to reach the masses is far greater than with any other platform for product marketing, albeit print, digital format or social media.
In this Instagram Marketing course, we will look at the brief history of Instagram to gain a better understanding of how the platform works. In addition, we will learn how to effectively use Instagram as a means of domestic and global brand outreach to maximise the potential for success. If used effectively, Instagram marketing may be the only form of marketing that is required for a brand.
You Will Learn:
- The history of Instagram
- The role that Instagram marketing plays
- The formula for Instagram’s success
- Defining business goals
- Setting marketing objectives
- How to create a content strategy
- How to define your target market on Instagram
- Instagram marketing challenges
- How to take advantage of Instagram tools
In general, marketing requires a good bit of research. It is important to clearly identify a brand and to market the product/service to the right demographic. Although Instagram is a social media platform, it is not exempt from the rules of efficient marketing.
Therefore, to be a successful Instagram marketer or to make sure that the right form of marketing is used for a business, communities and users need to be identified. The latter is particularly important, as it is estimated that 95 million photos and videos are shared via Instagram every day. Therefore, to ensure that a brand is not lost within the sea of many brands and business, the correct target audience needs to be identified.
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Instagram Marketing Certificate
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 4 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 4 modules there is a multiple choice test. The questions will be on a range of topics found within the 4 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 2.5 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
Before starting this course I had no prior knowledge in floristry. The course not only gave me the tools I needed to get started but also gave me the passion and the confidence to move forward with floristry as a career.
Through the content I have learned within the course I have been able to not only make, but also sell many of my own designs as well as book a couple of future events.
This has been a great launching pad for me into a career I am truly enjoying. I highly suggest for anyone who is considering floristry to start with this course.
Laura Meers
I started this course so I could learn about payroll as I am interested in hopefully securing future employment within this area.
The course is brilliant to use. The information available on the individual modules is so easy to read and understand. The activities at the end of the modules refresh what you have just learnt, you can print these also so you are able to make notes for your own personal reference to go back to. You can also log onto your course at home or if your out and about on your phone.
Overall I would recommend this course and I am so pleased I decided to go for this and will look forward to being able to write this onto my CV.
Laura Malcom
As the Head of HR, I always have to keep up to date on all law. This course was brilliant and helped me brush up on some areas I hadn’t worked on for some time. Really great value and also very user friendly – brilliant purchase!
For me personally, I have a Masters in HR Management and I love to keep developing and learning and this course was a brilliant way to satisfy my hunger for learning but I could also fit it in with my full time role – win win!
Another positive edition to anyone’s CV – would recommend to anyone even if you are just curious about your employee rights!
Amy Knight
I love the course very straight forward. Would love to know if there are any more courses available like this for advancement. Everything is clearly explained and if you get in trouble there is a helpline you can call. There should be more courses like this available online to benefit those people that want to go to work in their chosen field but are unable to pay for a program at college or else where. Well done and thank you for allowing me to pursue my interest and hopefully a career at the end of my studying.
Jo Debbage-lodge
Amazing course with so much detail. All the modules are easy to read and flow from one subject to the next. It was really easy to enrol on the course too and I received my log in information the same day that I enrolled. I would recommend the course to anyone wishing to pursue a course in floristry.
Stacey Garside
Great course, lots of really good information which I could take my time over reading and making notes. I could then understand and learn through the content. It has definitely already helped my teaching and will continue to be a source of reference.
Harriet More
Instagram Marketing Certificate Course
The world of marketing changed exponentially with the introduction of social media. Not only did social media platforms allow for a major expansion in marketing demographic outreach, but they introduced an affordable avenue for businesses and companies to market their brand. Since its inception in 2010, Instagram rapidly became a sought-after platform for marketing.
As with any form of marketing, Instagram marketing requires research, legwork and a budget. However, the potential to reach the masses is far greater than with any other platform for product marketing, albeit print, digital format or social media.
In this Instagram Marketing course, we will look at the brief history of Instagram to gain a better understanding of how the platform works. In addition, we will learn how to effectively use Instagram as a means of domestic and global brand outreach to maximise the potential for success. If used effectively, Instagram marketing may be the only form of marketing that is required for a brand.
You Will Learn:
- The history of Instagram
- The role that Instagram marketing plays
- The formula for Instagram’s success
- Defining business goals
- Setting marketing objectives
- How to create a content strategy
- How to define your target market on Instagram
- Instagram marketing challenges
- How to take advantage of Instagram tools
In general, marketing requires a good bit of research. It is important to clearly identify a brand and to market the product/service to the right demographic. Although Instagram is a social media platform, it is not exempt from the rules of efficient marketing.
Therefore, to be a successful Instagram marketer or to make sure that the right form of marketing is used for a business, communities and users need to be identified. The latter is particularly important, as it is estimated that 95 million photos and videos are shared via Instagram every day. Therefore, to ensure that a brand is not lost within the sea of many brands and business, the correct target audience needs to be identified.
This course includes
24/7 Student Support
End of course certification
Lifetime access to your course
Compatible with modern devices
ID: YDFT67YHJ
of achievement
This certificate is presented to
Your Name
For completing the
Instagram Marketing Certificate
on 21st November 2026
Selena Hurford
Selena Hurford
Course Tutor
Daniel Morgan
Daniel Morgan
Head of Academy
Anyone who has an interest in learning more about this subject matter is encouraged to take the course. There are no entry requirements to take the course.
The course is broken down into 4 individual modules. Each module takes between 20 and 90 minutes on average to study. Although you are free to spend as much or as little time as you feel necessary on each module, simply log in and out of the course at your convenience.
You can study the course any time you like. Simply log in and out of the web based course as often as you require. The course is compatible with all computers, tablet devices and smart phones so you can even study while on the move!
Once you have completed all 4 modules there is a multiple choice test. The questions will be on a range of topics found within the 4 modules. The test, like the course, is online and can be taken a time and location of your choosing.
The pass mark for the test is 70%.
If you don’t pass the test first time you will get further opportunities to take the test again after extra study. There are no limits to the number of times you can take the test. All test retakes are included within the price of the course.
You can either use your Visa, MasterCard, American Express, Solo cards or PayPal account to pay for the online course. Our site uses the latest SSL encryption to ensure your safety. All payments are handled securely by PayPal.
You can begin the course immediately after your payment has been received. You will create your login details during the checkout process. We will also send you an email confirming your login details.
We estimate that the course will take about 2.5 hours to complete in total, plus an additional 30 minutes for the end of course test.
Once you have been awarded your certificate it is valid for life. The certificate does not expire or need renewing.
Before starting this course I had no prior knowledge in floristry. The course not only gave me the tools I needed to get started but also gave me the passion and the confidence to move forward with floristry as a career.
Through the content I have learned within the course I have been able to not only make, but also sell many of my own designs as well as book a couple of future events.
This has been a great launching pad for me into a career I am truly enjoying. I highly suggest for anyone who is considering floristry to start with this course.
Laura Meers
I started this course so I could learn about payroll as I am interested in hopefully securing future employment within this area.
The course is brilliant to use. The information available on the individual modules is so easy to read and understand. The activities at the end of the modules refresh what you have just learnt, you can print these also so you are able to make notes for your own personal reference to go back to. You can also log onto your course at home or if your out and about on your phone.
Overall I would recommend this course and I am so pleased I decided to go for this and will look forward to being able to write this onto my CV.
Laura Malcom
As the Head of HR, I always have to keep up to date on all law. This course was brilliant and helped me brush up on some areas I hadn’t worked on for some time. Really great value and also very user friendly – brilliant purchase!
For me personally, I have a Masters in HR Management and I love to keep developing and learning and this course was a brilliant way to satisfy my hunger for learning but I could also fit it in with my full time role – win win!
Another positive edition to anyone’s CV – would recommend to anyone even if you are just curious about your employee rights!
Amy Knight
I love the course very straight forward. Would love to know if there are any more courses available like this for advancement. Everything is clearly explained and if you get in trouble there is a helpline you can call. There should be more courses like this available online to benefit those people that want to go to work in their chosen field but are unable to pay for a program at college or else where. Well done and thank you for allowing me to pursue my interest and hopefully a career at the end of my studying.
Jo Debbage-lodge
Amazing course with so much detail. All the modules are easy to read and flow from one subject to the next. It was really easy to enrol on the course too and I received my log in information the same day that I enrolled. I would recommend the course to anyone wishing to pursue a course in floristry.
Stacey Garside
Great course, lots of really good information which I could take my time over reading and making notes. I could then understand and learn through the content. It has definitely already helped my teaching and will continue to be a source of reference.
Harriet More
Why you should study with us
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This is a great course for any level of knowledge. Very easy to navigate, great practical tasks and explanations are very clear. You can revise any module with no problem. The test wasn’t too hard if you completed every module. It may be handy to make some notes before you start. Overall I'm very happy with my choice. Thank you New skills for my New skills :)
Julia Bobkova
The course was clearly set out with helpful end of week tests which built my knowledge. Being dyslexic I found the course was set out in an easy to understand way. I was able to pass the test on my first attempt. The downloaded pdf are a useful resource that you can keep forever. Looking forward to the next course
Ross Dunsten
This course is a great way to brush up on my rusty excel skills, I recommend this course to anyone looking for something to do during lockdown, it's easy to use and talks you through each stage step by step. It has given me the confidence I need to further my career.
Georgia Darke
I am a doctor. This course is well organized, covering all areas of CBT. The videos and practical tips are very helpful. All the modules are arranged with good explanations and examples. Also each module consists of quick test and assignment which enables you to gain knowledge. Finally I would like to thank the New Skills Academy team.
Dr. M. Arshad
I found this course incredibly useful, as it provided me with practical knowledge which I can implement in my role as a Support Worker. The videos were clear and concise, and the downloadable worksheets reinforced what I had learned as I was able to put pen to paper. Overall, a fantastic course for a great price! I am looking forward to taking on my next one.
Teleisha Harley
It was an eye opening course that was flexible and easy to access. I was able to complete it from the comfort of my own home whilst also having the tasks to complete which enabled me to check my knowledge. I know feel much more confident in my field of work and really enjoyed doing it.
Ellie Clarke
Very interesting and helpful course. I ve learned a lot of interesting things about make up and the tutorials were very helpful and easy to understand. I really reccomend this course for everyone who is passionate about make up and wish to develop their skills and make a career from their hobby.
Nicoleta Lucaci
I took up this course initially to help me with my own dog, but found that as I worked through the material I actually started thinking that this could be something that I could use to make a second income. From start to finish I found the course engaging and interesting. I am now doing another dog related course and am experiencing the same level of enjoyment. I would recommend New Skills Academy without hesitation.
Keith Smith
